Product Marketing Manager

Responsibilities

• Conduct research, create surveys etc. to determine the needs and desires of Kyocera dealers and customers.
• Define product positioning and pricing based on experience and market research data.
• Guide sales teams for product positioning.
• Create detailed go-to-market strategies and PowerPoint presentations that clearly communicate the strategies and tactics to ensure successful product launches and sales.
• Create and conduct professional training programs for Kyocera channel and direct sales companies that enhance their productivity and ability to sell our products.
• Proactively coordinate with cross-functional teams and other marketing teams on the development of marketing collaterals, website content, newsletters, case studies, etc.
• Work closely with the Revenue Marketing Team to assist in developing effective and creative campaigns that involve social media, email marketing, content creation, and other activities.
• Work with software developers and planning teams to communicate required new features, updates, and roadmaps.
• Manage professional relationships with 3rd party partners and vendors.
• Monitor product marketing programs regularly to evaluate their efficiency and effectiveness.
• Gather the voice of the field and create action plans and reports to improve the activities with Kyocera partners and customers.
• Participate in industry meetings, sales conferences, events, etc., to promote the company’s products and services.

Requirements

• Bachelor’s degree in marketing or related discipline.
• Excellent written and verbal communication skills.
• 2 years of related marketing experience, ideally in software product marketing and/or sales enablement.
• Proven experience carrying out marketing efforts, including planning, prioritizing and implementing strategy.
• Experience working closely with an enterprise sales team.
• Highly organized and proficient at managing multiple large, complex projects at the same time.
• Advanced skills with Microsoft Excel, PowerPoint, SharePoint and Word.
• Excellent presentation skills with the ability to present to large groups of people, both in person and via online meetings, webinars etc.

Preferred

• Expertise in one or more printing software solutions with 5 years of experience.
• Experience managing document printing software solutions.
• Experience managing cloud-based (SaaS) platforms and solutions.

Benefits

The typical pay range for this role is $83,000 - $122,000. This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography, and other relevant factors. This position may include a discretionary bonus based on performance.

Pay

The typical pay range for this role is $83,000 - $122,000.

Schedule

N/A