Product Marketing Manager
About the role
Filevine is a Legal AI company delivering Legal Operating Intelligence for the future of legal work. Grounded in a singular system of truth, Filevine brings together data, documents, workflows, and teams into one unified platform—where modern legal work happens with clarity and consistency. Powered by LOIS, the Legal Operating Intelligence System, Filevine connects context across every matter to transform legal operations from reactive to proactive.
As a Product Marketing Manager, you will be the primary execution engine behind Filevine's go-to-market motions, working hand-in-hand with the Director of Product Marketing to drive our market shift. You will take our sophisticated Legal Operating Intelligence capabilities and turn them into highly effective customer-facing assets, product content, and targeted tier-1 through 3 launches.
Responsibilities
This role requires a highly technical, execution-oriented marketer who thrives under tight timelines and loves getting their hands dirty building collateral, analyzing competitors, and helping cross-functional teams move forward together.
- Product Content & Technical Evangelism:
- Messaging and Positioning: own messaging and positioning of the individual products within the portfolio for business partners and stakeholders.
- Collateral Engine: author high-impact, foundational product content, customer presentations, pitch decks, feature blogs, and clear value-proposition briefs.
- Technical Literacy Translation: take complex, technical AI architectures and LLM capabilities and translate them into intuitive, emotionally resonant customer-facing collateral.
- Flawless Execution: maintain high-quality craftsmanship while building assets rapidly to match the velocity of our product engineering cycle.
- Launch Execution & GTM Orchestration:
- Cross-Functional Delivery: partner closely with Product Management, Sales, and Marketing teams to ensure everyone contributes effectively to GTM strategies and hits their respective milestones.
- Use Case Activation: deeply understand buyer behaviors to develop and activate Filevine’s core use-case messaging, ensuring our positioning resonates from solo practitioners to enterprise legal teams.
- Sales Enablement & Battlecard Culture:
- Battlecard Architecture: conduct ongoing competitive research to build, update, and deploy actionable battlecards and win/loss insights to keep Sales ahead of legacy tech and AI point solutions.
- Revenue Enablement Support: support the implementation of comprehensive training programs to ensure Sales, Product Management, and Partner teams can effectively position Filevine’s unique advantages.
Qualifications
- Professional Experience: 5+ years of dedicated product marketing experience within a B2B SaaS environment, ideally experiencing the high-growth transition from Series C to IPO.
- AI-Forward Execution & Velocity: proven experience working in a fast-paced technology or AI environment.
- Proactive Writer & Practitioner: a stellar portfolio demonstrating your ability to write clear, compelling product content and high-stakes customer-facing presentations.
- Cross-Functional Collaboration: strong interpersonal skills with demonstrated success partnering across product, sales, and marketing teams to execute unified strategies.
- Analytical & Technical Curiosity: comfort with technical concepts, APIs, and modern software architectures.
- Education: Bachelor’s degree in Marketing, Business, Technical Writing, or a related field.
Pay
The base salary range for this position is $120,000-140,000. The total compensation package will be determined by each individual’s location, qualifications, education, work experience, skills, and performance.
Benefits
- A dynamic, rapidly growing company, focused on helping organizations thrive
- Medical, Dental, & Vision Insurance (for full-time employees)
- Competitive & Fair Pay
- Maternity & paternity leave (for full-time employees)
- Short & long-term disability
- Opportunity to learn from a dedicated leadership team
- Top-of-the-line company swag