Product Marketing Manager, AI Governance

About the Role

OneTrust is seeking a talented Product Marketing Manager to support product marketing for the AI Governance solution. As a Product Marketing Manager, you will serve as a key liaison between the product management, marketing, and sales organizations and our customers. You will work cross-functionally and leverage both technical and storytelling skills to drive messaging, create content, and launch products to enable sales teams and help drive product adoption.

Responsibilities

• Voice of the Customer: Develop a deep understanding of the ICP and buyer personas for AI Governance, including their business challenges, goals, motivators, and market trends. Synthesize customer, field, and market feedback to inform messaging, launches, and product direction.
• Messaging & Positioning: Articulate the product and capability value proposition clearly, highlighting the most impactful features for buyer personas. Ensure alignment across stakeholders and create compelling customer materials such as pitch decks, datasheets, case studies, and training resources.
• Go-to-Market Strategy & Execution: Partner on GTM strategies for product launches, refine ICP and use-case fit, and drive cross-functional alignment. Work closely with Sales to equip them with product knowledge and enable them to act as trusted advisors.
• Market and Competitive Analysis: Conduct market research and competitive analysis to inform strategies. Support analyst relations and regularly update the team on industry trends, competitor moves, and market opportunities.
• Demand Generation Support: Collaborate with demand generation and content teams to develop campaigns that drive awareness and lead generation.
• Customer Advocacy: Foster relationships with key customers to gather insights, develop case studies, and create industry advocates.
• Leadership and Influence: Collaborate across diverse teams, influence without authority, and drive clarity and momentum across multiple stakeholders.

Qualifications

• BA/BS degree in marketing, business, engineering, or equivalent.
• 5+ years of product marketing experience at a SaaS or high-tech company.
• Highly collaborative with a deep sense of ownership and accountability.
• Experience managing multiple stakeholders and influencing internally.
• Customer-centric mindset with empathy for users and buyers.
• Proficient in data-driven decision-making and analytics.
• Strong technical competence with understanding of AI, governance, risk, compliance, or data governance solutions.
• Exceptional communication and presentation skills.
• Comfort with competitive intelligence and analyst relations.
• Experience using AI tools for research, content development, and workflow execution.
• Knowledge of AI Governance solutions is a plus.

Benefits

• Comprehensive healthcare coverage.
• Flexible PTO.
• Equity RSUs.
• Annual performance bonus opportunities.
• Retirement account support.
• 14+ weeks of paid parental leave.
• Career development opportunities.
• Company-paid privacy certification exam fees.

Salary Range: $127,500—$191,250 USD (for California, Colorado, Connecticut, Nevada, New York, Rhode Island, and Washington-based candidates)

Work Location: Office-first culture with three days a week in office for most roles.