Jobs · Marketing · Florida

Product Manager, Web

Wag! Group Co. · Miami, FL · 4 wk ago
On-siteMarketingFull-time
We need to output HTML fragment with sections: About the role? Actually we have "About Us" but we should not repeat job title as heading. The page already shows job title. We need to use

for section headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We should include sections only when posting has real specific content. We have content: About Us (company description) - could be "About the role"? Actually "About Us" is company overview. Could map to "About the role"? The instruction: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can use those headings if content matches. We have "About Us" describing company; could be placed under "About the role"? Might be better to use "About the role" heading and put the company description there? But "About the role" typically describes the role, not company. However we have "The Role" section describing role. So we could use "About the role" heading for that description. Then "Responsibilities" heading for Core Responsibilities. "Requirements" heading for Minimum Paw-lifications. "Qualifications" maybe for Purr-ferred Paw-lifications? Could treat as "Preferred Qualifications". "Skills" maybe not needed. "Benefits" heading for Benefits & Purr-ks. Pay and Schedule not present (no explicit pay or schedule beyond "full-time and in-person 5x a week" which is schedule info). Actually schedule: "full-time and in-person 5x a week". That's schedule info. So we can include Schedule section with that detail. Pay: not specified, so we should NOT include Pay section because no specific pay info. Benefits: we have details. We must not repeat job title as heading. We'll not include job title. We must remove boilerplate: EEO, equal opportunity, scam warning, duplicated lines, application instructions. Also remove "About Us" heading? We'll incorporate content under appropriate headings. We need to preserve all substantive information. Let's extract: Company description (About Us): Wag! Group Co. strives to be the number one platform to solve the service, product, and wellness needs of the modern U.S. pet household. Wag! pioneered on-demand dog walking in 2015 with the Wag! app, offering access to 5-star dog walking, sitting, and one-on-one training from a community of over 500,000 Pet Caregivers nationwide. Additionally, Wag! Group Co. operates Petted, one of the nation’s largest pet insurance comparison marketplaces; Dog Food Advisor, a leading pet food review platform; WoofWoofTV, reaching over 18 million followers with delightful pet content on social media; and maxbone, a digital platform for modern pet essentials, offering superfoods for dogs and stylish, functional products for today’s pet owners. For more information about our company, visit wag.co and wagwalking.com 🐾 The Role description: We're looking for a Product Manager to own the Wag! Services web experience end to end. Wag! is a mature two-sided marketplace run with a startup mentality. Our web surface touches both sides of it: the booking funnel where pet parents find caregivers and the onboarding funnel our caregivers apply in. You will own the web roadmap and communicate the strategy and impact to leadership. Day to day, you draft tickets, approve designs, and run the experiments that tell us what to roll out. This is a hands-on role working directly with engineering, design, and analytics. This role is full-time and in-person 5x a week in our downtown Miami office. Applicants must be legally authorized to work in the United States at the time of hire. This position is not eligible for current or future employment visa sponsorship. Impact sections: Booking Funnel and Experimentation, Growth Surfaces, Caregiver Onboarding Funnel (these are subparts of responsibilities). We'll include under Responsibilities maybe. Core Responsibilities list: - Maintain a quarterly roadmap broken into weekly sprints - Draft PRDs and tickets with requirements and acceptance criteria for engineering - Leverage dashboards and reports to own daily and weekly performance reporting - Use AI tools to draft initial designs and prototypes before looping in the designer - Communicate performance metrics to leadership including funnel conversion rates Minimum Paw-lifications (requirements): - 3+ years of product management experience on a consumer web product - Experience owning a web booking or conversion funnel - Experience running A/B tests end to end, including sizing, instrumentation, and ship/revert decisions - Comfortable working with data, Excel, and basic BI tool proficiency - Actively use AI and emerging tools to improve workflows and productivity - Comfortable managing multiple priorities in a fast-paced, ambiguous environment - Strong sense of ownership and eagerness to make an impact across teams - Ability to work in-person 5x a week in our downtown Miami office Purr-ferred Paw-lifications (preferred qualifications): - Working proficiency in SQL - Experience in a two-sided marketplace - Experience with a feature-flag or experimentation platform such as Split, LaunchDarkly, or Optimizely - Familiarity with Snowflake, Mixpanel, or a comparable analytics stack - SEO and landing page experience, particularly on a large content footprint - Subscription or membership product experience - Interest in consumer marketplaces, two-sided platforms, or pet/consumer wellness Benefits & Purr-ks: - Competitive Medical, Dental, and Vision Insurance - Complimentary parking on-site at our downtown Miami office - Catered breakfast and lunch daily - Monthly Wellness Stipend, and credits for both Wag! and maxbone - Life Insurance and Short- and Long-term Disability with Guardian - 401(k) Retirement Plan with Empower and employer match as defined by plan - 11 company-paid holidays each year - Flexible (no set limit) discretionary paid time off in accordance with the vacation policy outlined in our handbook and subject to your manager’s approval - Employees are eligible for paid parental leave, up to 8 weeks for non-birthing parents and 14-16 weeks for birthing parents Schedule: full-time and in-person 5x a week in downtown Miami office (already mentioned). Could be separate Schedule section. We should not include duplicated lines like "Applicants must be legally authorized to work in the United States at the time of hire. This position is not eligible for current or future employment visa sponsorship." appears twice (once in The Role, once at bottom). We'll include once maybe under Requirements? Actually it's a requirement: legal authorization. Could include under Requirements as a bullet. We must not include EEO boilerplate etc. Now produce HTML with

headings and appropriate
  • or

    . We need to decide which sections to include: - About the role: could contain company description + role overview? Might be redundant. Perhaps better to have "About the role" for the role description (The Role). And maybe "About the company" not a standard heading; but we could put company description under "About the role" as well? However the instruction says use those headings e.g. About the role, Responsibilities, etc. It doesn't forbid other headings? It says use

    for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It implies we should use those headings when appropriate. It doesn't say we cannot use other headings, but better to stick to those. So we can map: About the role: The Role description (including company context? maybe include company overview there). Could also include company description as part of About the role. Responsibilities: Core Responsibilities + impact subsections (Booking Funnel, Growth Surfaces, Caregiver Onboarding Funnel). Could combine. Requirements: Minimum Paw-lifications + legal auth. Qualifications: Purr-ferred Paw-lifications. Skills: maybe not needed; we could omit if no specific skills beyond those already covered. Benefits: Benefits & Purr-ks. Schedule: full-time and in-person 5x a week. Pay: not present, omit. We must not create empty sections. Now produce HTML. We'll need to ensure we don't include markdown fences. Let's craft:

    About the role

    Wag! Group Co. strives to be the number one platform to solve the service, product, and wellness needs of the modern U.S. pet household. Wag! pioneered on-demand dog walking in 2015 with the Wag! app, offering access to 5-star dog walking, sitting, and one-on-one training from a community of over 500,000 Pet Caregivers nationwide. Additionally, Wag! Group Co. operates Petted, one of the nation’s largest pet insurance comparison marketplaces; Dog Food Advisor, a leading pet food review platform; WoofWoofTV, reaching over 18 million followers with delightful pet content on social media; and maxbone, a digital platform for modern pet essentials, offering superfoods for dogs and stylish, functional products for today’s pet owners. For more information about our company, visit wag.co and wagwalking.com 🐾

    We're looking for a Product Manager to own the Wag! Services web experience end to end. Wag! is a mature two-sided marketplace run with a startup mentality. Our web surface touches both sides of it: the booking funnel where pet parents find caregivers and the onboarding funnel our caregivers apply in. You will own the web roadmap and communicate the strategy and impact to leadership. Day to day, you draft tickets, approve designs, and run the experiments that tell us what to roll out. This is a hands-on role working directly with engineering, design, and analytics. This role is full-time and in-person 5x a week in our downtown Miami office. Applicants must be legally authorized to work in the United States at the time of hire. This position is not eligible for current or future employment visa sponsorship.

    Responsibilities

    • Maintain a quarterly roadmap broken into weekly sprints
    • Draft PRDs and tickets with requirements and acceptance criteria for engineering
    • Leverage dashboards and reports to own daily and weekly performance reporting
    • Use AI tools to draft initial designs and prototypes before looping in the designer
    • Communicate performance metrics to leadership including funnel conversion rates
    • Own the pet parent web booking funnel from page landing through service completion for new and returning customers
    • Run the web A/B testing program end to end
    • Find and fix conversion leaks across landing pages, signup, and booking flows
    • Own SEO and marketing pages: page structure, speed, internal linking, and click through rate; partner with Marketing on new landing pages and acquisition surface improvements
    • Own the caregiver onboarding funnel from sign-up to approved application; balance dev resources between supply-side and demand-side work

    Requirements

    • 3+ years of product management experience on a consumer web product
    • Experience owning a web booking or conversion funnel
    • Experience running A/B tests end to end, including sizing, instrumentation, and ship/revert decisions
    • Comfortable working with data, Excel, and basic BI tool proficiency
    • Actively use AI and emerging tools to improve workflows and productivity
    • Comfortable managing multiple priorities in a fast-paced, ambiguous environment
    • Strong sense of ownership and eagerness to make an impact across teams
    • Ability to work in-person 5x a week in our downtown Miami office
    • Legally authorized to work in the United States at the time of hire
    • Not eligible for

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