Product Manager, Growth

Funnel Ownership and Experimentation

You'll own the conversion funnel from first site visit through first box. Find the friction, form hypotheses, ship improvements, and drive sustainable new-customer growth. You'll run our experimentation program at a high tempo — a prioritized backlog of A/B tests and landing page experiments, shipped constantly, with a real record of what won, what lost, and why.

Marketing and Data Partnership

You'll work the seam between marketing and product, partnering on our tracking and signals layer — attribution, pixel and event quality, MarTech tooling. You'll design for segments, not just steps, using behavior data and customer feedback to build experiences personalized to who someone is, not just where they are in the funnel.

Commerce Evolution

You'll help shape how purchasing works at Smalls as we grow beyond subscription into one-time purchase and new commerce paths.

Platform and Execution

You're a force multiplier — when a high-priority problem shows up, including platform or internal tooling work, you scope it fast and drive it to completion, partnering closely with engineering on tradeoffs between speed, quality, and long-term maintainability.

CRO

On-site experience, LP testing, and the experimentation program — is yours start to finish, alongside MarTech tooling and the tracking/signals layer (with marketing), and e-commerce purchase paths, including one-time purchase as we evolve.