Product Manager, Digital Sales Platform
for section headings: e.g., About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We must include a section only when posting has real, specific content for it. We must not repeat job title as heading. We must not put Job ID etc. Must preserve all substantive info, remove boilerplate (cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, application instructions). Also remove "Ally and Your Career ..."? That's introductory fluff but maybe part of "About the role"? The instruction: "Prefer a few substantive sections over many thin ones." We need to decide which sections to include.
We have content:
- Intro paragraph about Ally and culture: could be "About the role" or maybe "About the company". But we only have allowed headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We can map.
- "Work Schedule" paragraph: that's schedule info. So we can have Schedule section.
- "The Opportunity" describes role: could be About the role.
- "The Work Itself Key Responsibilities:" list of responsibilities: Responsibilities section.
- "Qualifications" and "Minimum Qualifications": combine into Requirements or Qualifications? There's both Qualifications and Minimum Qualifications. We could have Qualifications section (maybe includes both). The allowed headings: Requirements, Qualifications, Skills. We need to decide.
We have qualifications: 5+ years professional product or marketing experience..., Bachelor's degree..., Experience with web analytics tools..., Knowledge of website platforms..., Knowledge of a Content Management Systems..., Knowledge of Contentful, React..., Passionate..., Critical thinker..., Thrives..., Strong organizational..., Able to grasp technical concepts...
Then Minimum Qualifications: 7+ years of relevant experience or equivalent combination of education and experience; High school Diploma or GED equivalent.
These seem overlapping; we can combine into Qualifications section.
Skills: maybe we can extract skills like "Agile", "Scrum", "UX collaboration", "data analysis", etc. But we have many skill-like items in qualifications. Could create Skills section for specific technical skills: Contentful, React, GitLab, AWS/S3, mobile app environments, web analytics tools (Adobe, Google), CMS, API driven digital products.
But we must not invent sections without content. We have content for skills.
Benefits: there is a detailed "How We'll Have Your Back" section describing benefits. So Benefits section.
Pay: Base Pay Range $110,000 - $180,000 and Incentive Compensation mention. So Pay section.
Schedule: we have Work Schedule paragraph.
Thus we can include sections: About the role, Responsibilities, Qualifications, Skills, Benefits, Pay, Schedule. Possibly also Requirements? But we have Qualifications covering requirements; we could omit Requirements to avoid thin.
We must not include headings with filler text. Ensure each section has substantive content.
We need to use for each section heading. Use - for any list of duties/requirements/benefits. Use
for prose.
We must preserve ALL substantive information; do not invent or summarize away detail. So we need to include all details from the posting, but we can format them.
We must remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, application instructions. So we need to strip out the EEO statement, the accommodation request line, the link to total rewards maybe? The link is part of benefits description; we might keep it as part of benefits? It's a URL; maybe we keep as part of benefits description. The instruction: "Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate". The EEO statement is boilerplate; remove. Also the accommodation request line is part of EEO? Might be considered legal; remove. Also the "For more information, visit www.ally.com." maybe boilerplate; remove. Also the "Who We Are" paragraph maybe not boilerplate but could be considered about company; but we have About the role section; we could incorporate some of that into About the role. However the instruction says preserve ALL substantive information; the "Who We Are" is substantive about company; but we may not have a section for company; we could put it in About the role. The "Ally and Your Career ..." introductory fluff is also substantive about culture; we can include in About the role.
We must not repeat the job title as heading. The job title is "Digital Sales Platform Product Manager". Not used as heading.
We must not put Job ID/requisition numbers as headings; none present.
Now we need to extract content.
Let's parse the posting:
Intro: "Ally and Your Career Ally Financial only succeeds when its people do - and that’s more than some cliché people put on job postings. We love this stuff! We see our people as, well, people - with interests, families, friends, dreams, and causes that are all important to them. Our focus is on the health and safety of our teammates as well as work-life balance and diversity and inclusion. From generous benefits to a variety of employee resource groups, we strive to build paths that encourage employees to stretch themselves professionally. We want to help you grow, develop, and learn new things. You’re constantly evolving, so shouldn’t your opportunities be, too?"
That's about company culture; could go in About the role.
Then "Work Schedule: Ally designates roles as (1) fully on-site, (2) hybrid, or (3) fully remote. Hybrid roles are generally expected to be in the office a certain number of days per week as indicated by your manager. Your hiring manager will discuss this role's specific work requirements with you during the hiring process. All work requirements are subject to change at any time based on leader discretion and/or business need."
That's schedule.
Then "The Opportunity The Digital Sales Platform Product Manager within the Marketing team owns a revenue-generating platform for the public website (storefront) and authenticated cross-selling experiences in the web and app. This role will be responsible for defining the backlog, driving innovation, and prioritizing enhancements that maximize return-on-investment for the core selling platform, including components, APIs, modules, page templates, and all work that requires software engineering. Reporting to the Director Lead – Digital Sales / Storefront."
That's about the role.
Then "The Work Itself Key Responsibilities:" followed by a long sentence with many responsibilities separated by periods. We need to turn into list items.
List of responsibilities (split by periods):
- Uses customer insights, experimentation, and performance data to identify opportunities and prioritize investments in the digital sales platform across web and app.
- Partners with the Technology team by writing and refining stories, prioritizing their direct backlog and balancing technical enhancements against business priorities.
- Participates in daily/weekly Agile routines with the team (stand ups, planning, refinement) as a member of the Scrum Team.
- Collaborates with UX, Content Strategy, Business Line Product Owners, and Marketers to deliver an integrated channel strategy, assess value, build business cases, and implement changes that achieve business goals.
- Deliver an increase in conversion via more effective storefront components and platform capabilities that grow our customer base for Deposits and Invest.
- Identify operational efficiency and manage third-party solutions that support that platform.
- Define a scalable platform that is efficient and delivers an increased speed to market for feature delivery.
- Effectively presents strategy and content recommendations to partners across the organization, including senior and executive level management.
- Leverages website performance data and industry trends to recommend and lead enhancements to site merchandising, content, features and tools
- Balances a sales and service minded approach to create incremental business value while ensuring compliance with brand standards and industry regulations
- Triages production issues with business and technology partners to ensure swift and satisfactory resolution with minimal impact to users and the business
- Creates a consistent, proactive reporting routine for standard program updates and all testing efforts
- Remains engaged in all steps of the enhancement and sprint process, including business validation/testing and participation in regularly scheduled technology releases
We need to preserve all; we can make each a
- .
Then "Qualifications" bullet list:
- 5+ years of professional product or marketing experience working with development teams in an Agile environment.
- Bachelor’s degree in Business, Information Systems, Computer Science, Marketing, or related field
- Experience with web analytics tools preferred (Adobe, Google)
- Knowledge of website platforms and ability to drive enhancements to a core platform and define “the What.”
- Knowledge of a Content Management Systems, API driven digital products, and Agile delivery.
- Knowledge of Contentful, React applications, GitLab workflows, AWS/S3, and mobile app environments.
- Passionate about delivering amazing customer experiences and using VOC, data, and performance to measure success.
- Critical thinker, driven by data, strong analysis skills and an enthusiasm for digital.
- Thrives in a fast-paced, self-directed, team environment and is comfortable presenting ideas and concepts across all levels, both inside and external to the organization.
- Strong organizational and planning skills required
- Able to grasp technical concepts and convey them in a simple, friendly manner
Then "Minimum Qualifications":
- 7+ years of relevant experience or equivalent combination of education and experience
- High school Diploma or GED equivalent
We could combine: maybe note that minimum qualifications are 7+ years experience or equivalent, HS diploma/GED. But we already have 5+ years and Bachelor's degree; the minimum seems contradictory (higher years but lower education). We'll just include both as part of Qualifications.
Then "How We'll Have Your Back" benefits:
We need to extract benefits list:
- Time Away: Program starts at 20 paid time off days in addition to 11 paid holidays and 8 hours of volunteer time off yearly (time off days are prorated based on start date and program varies based on full or part-time status and management level).
- Planning for the Future: plan for the near and long term with an industry-leading 401K retirement savings plan with matching and company contributions, student loan pay downs and 529 educational save up assistance programs, tuition reimbursement, employee stock purchase plan, and financial learning center and financial coach access.
- Supporting your Health & Well-being: flexible health and insurance options including medical, dental and vision, employee, spouse and child life insurance, short- and long-term disability, pre-tax Health Savings Account with employer contributions, Healthcare FSA, critical illness, accident & hospital indemnity insurance, and a total well-being program that helps you and your family stay on track physically, socially, emotionally, and financially.
- Building a Family: adoption, surrogacy and fertility assistance as well as paid parental and caregiver leave, Dependent Day Care FSA back-up child and adult/elder care days and childcare discounts.
- Work-Life Integration: other benefits including Mentally Fit Employee Assistance Program, subsidized and discounted Weight Watchers® program and other employee discount programs.
- Other Compensations: depending on the role for which you are considered, you may be eligible for travel allowances, relocation assistance, a signing bonus and/or equity.
- To view more detailed information about Ally’s Total Rewards, please visit this link: https://www.ally.com/content/dam/pdf/corporate/ally-total-rewards-snapshot.pdf
We should keep the link as part of benefits? It's a reference; maybe keep as a
with link.
Then "Who We Are" paragraph: "Ally Financial is a customer-centric, leading digital financial services company with passionate customer service and innovative financial solutions. We are relentlessly focused on "Doing it Right" and being a trusted financial-services provider to our consumer, commercial, and corporate customers. For more information, visit www.ally.com." This is boilerplate? Might be considered company description; we could include in About the role.
Then EEO statement: remove.
Then "
- for any list of duties/requirements/benefits. Use
for prose. We must preserve ALL substantive information; do not invent or summarize away detail. So we need to include all details from the posting, but we can format them. We must remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, application instructions. So we need to strip out the EEO statement, the accommodation request line, the link to total rewards maybe? The link is part of benefits description; we might keep it as part of benefits? It's a URL; maybe we keep as part of benefits description. The instruction: "Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate". The EEO statement is boilerplate; remove. Also the accommodation request line is part of EEO? Might be considered legal; remove. Also the "For more information, visit www.ally.com." maybe boilerplate; remove. Also the "Who We Are" paragraph maybe not boilerplate but could be considered about company; but we have About the role section; we could incorporate some of that into About the role. However the instruction says preserve ALL substantive information; the "Who We Are" is substantive about company; but we may not have a section for company; we could put it in About the role. The "Ally and Your Career ..." introductory fluff is also substantive about culture; we can include in About the role. We must not repeat the job title as heading. The job title is "Digital Sales Platform Product Manager". Not used as heading. We must not put Job ID/requisition numbers as headings; none present. Now we need to extract content. Let's parse the posting: Intro: "Ally and Your Career Ally Financial only succeeds when its people do - and that’s more than some cliché people put on job postings. We love this stuff! We see our people as, well, people - with interests, families, friends, dreams, and causes that are all important to them. Our focus is on the health and safety of our teammates as well as work-life balance and diversity and inclusion. From generous benefits to a variety of employee resource groups, we strive to build paths that encourage employees to stretch themselves professionally. We want to help you grow, develop, and learn new things. You’re constantly evolving, so shouldn’t your opportunities be, too?" That's about company culture; could go in About the role. Then "Work Schedule: Ally designates roles as (1) fully on-site, (2) hybrid, or (3) fully remote. Hybrid roles are generally expected to be in the office a certain number of days per week as indicated by your manager. Your hiring manager will discuss this role's specific work requirements with you during the hiring process. All work requirements are subject to change at any time based on leader discretion and/or business need." That's schedule. Then "The Opportunity The Digital Sales Platform Product Manager within the Marketing team owns a revenue-generating platform for the public website (storefront) and authenticated cross-selling experiences in the web and app. This role will be responsible for defining the backlog, driving innovation, and prioritizing enhancements that maximize return-on-investment for the core selling platform, including components, APIs, modules, page templates, and all work that requires software engineering. Reporting to the Director Lead – Digital Sales / Storefront." That's about the role. Then "The Work Itself Key Responsibilities:" followed by a long sentence with many responsibilities separated by periods. We need to turn into list items. List of responsibilities (split by periods): - Uses customer insights, experimentation, and performance data to identify opportunities and prioritize investments in the digital sales platform across web and app. - Partners with the Technology team by writing and refining stories, prioritizing their direct backlog and balancing technical enhancements against business priorities. - Participates in daily/weekly Agile routines with the team (stand ups, planning, refinement) as a member of the Scrum Team. - Collaborates with UX, Content Strategy, Business Line Product Owners, and Marketers to deliver an integrated channel strategy, assess value, build business cases, and implement changes that achieve business goals. - Deliver an increase in conversion via more effective storefront components and platform capabilities that grow our customer base for Deposits and Invest. - Identify operational efficiency and manage third-party solutions that support that platform. - Define a scalable platform that is efficient and delivers an increased speed to market for feature delivery. - Effectively presents strategy and content recommendations to partners across the organization, including senior and executive level management. - Leverages website performance data and industry trends to recommend and lead enhancements to site merchandising, content, features and tools - Balances a sales and service minded approach to create incremental business value while ensuring compliance with brand standards and industry regulations - Triages production issues with business and technology partners to ensure swift and satisfactory resolution with minimal impact to users and the business - Creates a consistent, proactive reporting routine for standard program updates and all testing efforts - Remains engaged in all steps of the enhancement and sprint process, including business validation/testing and participation in regularly scheduled technology releases We need to preserve all; we can make each a
- .
Then "Qualifications" bullet list:
- 5+ years of professional product or marketing experience working with development teams in an Agile environment.
- Bachelor’s degree in Business, Information Systems, Computer Science, Marketing, or related field
- Experience with web analytics tools preferred (Adobe, Google)
- Knowledge of website platforms and ability to drive enhancements to a core platform and define “the What.”
- Knowledge of a Content Management Systems, API driven digital products, and Agile delivery.
- Knowledge of Contentful, React applications, GitLab workflows, AWS/S3, and mobile app environments.
- Passionate about delivering amazing customer experiences and using VOC, data, and performance to measure success.
- Critical thinker, driven by data, strong analysis skills and an enthusiasm for digital.
- Thrives in a fast-paced, self-directed, team environment and is comfortable presenting ideas and concepts across all levels, both inside and external to the organization.
- Strong organizational and planning skills required
- Able to grasp technical concepts and convey them in a simple, friendly manner
Then "Minimum Qualifications":
- 7+ years of relevant experience or equivalent combination of education and experience
- High school Diploma or GED equivalent
We could combine: maybe note that minimum qualifications are 7+ years experience or equivalent, HS diploma/GED. But we already have 5+ years and Bachelor's degree; the minimum seems contradictory (higher years but lower education). We'll just include both as part of Qualifications.
Then "How We'll Have Your Back" benefits:
We need to extract benefits list:
- Time Away: Program starts at 20 paid time off days in addition to 11 paid holidays and 8 hours of volunteer time off yearly (time off days are prorated based on start date and program varies based on full or part-time status and management level).
- Planning for the Future: plan for the near and long term with an industry-leading 401K retirement savings plan with matching and company contributions, student loan pay downs and 529 educational save up assistance programs, tuition reimbursement, employee stock purchase plan, and financial learning center and financial coach access.
- Supporting your Health & Well-being: flexible health and insurance options including medical, dental and vision, employee, spouse and child life insurance, short- and long-term disability, pre-tax Health Savings Account with employer contributions, Healthcare FSA, critical illness, accident & hospital indemnity insurance, and a total well-being program that helps you and your family stay on track physically, socially, emotionally, and financially.
- Building a Family: adoption, surrogacy and fertility assistance as well as paid parental and caregiver leave, Dependent Day Care FSA back-up child and adult/elder care days and childcare discounts.
- Work-Life Integration: other benefits including Mentally Fit Employee Assistance Program, subsidized and discounted Weight Watchers® program and other employee discount programs.
- Other Compensations: depending on the role for which you are considered, you may be eligible for travel allowances, relocation assistance, a signing bonus and/or equity.
- To view more detailed information about Ally’s Total Rewards, please visit this link: https://www.ally.com/content/dam/pdf/corporate/ally-total-rewards-snapshot.pdf
We should keep the link as part of benefits? It's a reference; maybe keep as a
with link. Then "Who We Are" paragraph: "Ally Financial is a customer-centric, leading digital financial services company with passionate customer service and innovative financial solutions. We are relentlessly focused on "Doing it Right" and being a trusted financial-services provider to our consumer, commercial, and corporate customers. For more information, visit www.ally.com." This is boilerplate? Might be considered company description; we could include in About the role. Then EEO statement: remove. Then "