Product Manager, Digital Buying & Selling
Job Description
Your Responsibilities on the Team
Requirements
General Overview of Compensation & Benefits
Life at Lennar
Develop and drive a highly visible roadmap and work closely with data science, design, UX, and engineering to bring new features to market, using AI to accelerate discovery, generate and pressure-test feature hypotheses, and move from insight to decision faster.
Lead the development of digital tools that streamline the sales process, equipping the sales team with intuitive, effective experiences that improve selling performance and drive home sales.
Partner cross-functionally to integrate existing digital products and systems into a cohesive sales workflow, ensuring tools work seamlessly together to support sales team efficiency and data consistency.
Analyze behavioral data to better understand user needs, suggest improvements, and conduct A/B tests to increase conversion.
Gain a deep understanding of the user experience, identify and fill product gaps, and generate new ideas that drive adoption and growth.
Use AI tools actively to increase personal output and quality, from drafting product briefs and user stories to synthesizing customer feedback and stress-testing product decisions before they reach the team.
Translate high-level strategy into detailed technical requirements and high-fidelity prototypes.
- Bachelor’s degree required
- 2+ years of product management experience building digital products
- Deep domain expertise in product management strategy, tools, and methodologies
- Proven ability to manage and align cross-functional stakeholders, driving clarity, collaboration, and accountability across teams
- Strong analytical capabilities and a solid knowledge of website analytics tools (e.g., Google Analytics, Optimizely, Fullstory, Hotjar, etc.)
- Strong project management skills to effectively prioritize standard tasks, test activations, team bandwidth, and overall deliverables
- Strong communication skills and executive presence; effective presenter and collaborator
- Able to think strategically, prioritize, identify, and resolve problems in a complex, dynamic environment
General Overview of Compensation & Benefits
This position may be eligible for bonuses.
This position may be eligible for commissions.
This position will be eligible for the described benefits listed in the above section in accordance with Company Policy.
Life at Lennar
At Lennar, we are committed to fostering a supportive and enriching environment for our Associates, offering a comprehensive array of benefits designed to enhance their well-being and professional growth.
- Robust health insurance plans, including Medical, Dental, and Vision coverage
- 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%
- Paid Parental Leave and an Associate Assistance Plan
- Education Assistance Program and up to $30,000 in Adoption Assistance
- Up to three weeks of vacation annually, alongside generous Holiday, Sick Leave, and Personal Day policies
- New Hire Referral Bonus Program, significant Home Purchase Discounts, and unique opportunities such as the Everyone’s Included Day
We believe in investing in our Associates, empowering them to thrive both personally and professionally.
Visit Lennartotalrewards.com to view our suite of benefits.
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Lennar is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.