Jobs · Marketing · California

Product Manager

Sarmal · San Diego, CA · 1 mo ago
On-siteMarketing$150k–$205k/yrFull-time

About The Job

We are seeking a Product Manager with product marketing experience to own the product strategy and commercialization of our target detection platform. This is a hybrid product-and-marketing role: you will translate customer and clinical insight into product requirements and roadmap, build the business case and competitive positioning, and drive go-to-market strategy, launch, and post-launch performance. This role is ideal for a commercially minded product leader who is equally comfortable defining a product from the inside — partnering with engineering, assay, integration, regulatory, and software teams — and bringing it to market in regulated diagnostic environments spanning our RUO, LDT, and IVD development phases.

Responsibilities

  • Own the product strategy and roadmap for Sarmal's target detection platform, translating Voice of Customer (VOC) from clinicians, laboratory directors, and key opinion leaders into clearly prioritized, well-defined product requirements
  • Partner with engineering, assay development, integration, software, regulatory, and operations teams to balance clinical value, technical feasibility, and time-to-market across the platform's RUO, LDT, and IVD development phases
  • Develop product positioning, messaging, and value propositions tailored to clinical, laboratory, and economic buyers, including health-economic and clinical-utility narratives that differentiate against blood culture-based and competing molecular methods
  • Build business cases and financial models — including market sizing, segmentation, and ROI — to support investment, prioritization, and executive go/no-go decisions
  • Conduct competitive analyses and market landscaping across sepsis, pathogen identification, and AMR detection to identify differentiation, threats, and white-space opportunities
  • Drive go-to-market (GTM) strategy in partnership with commercial, sales, and marketing leadership, including pricing, channel, and launch-readiness planning
  • Lead product launches end-to-end — sales enablement, collateral, training, and KOL engagement — and own post-launch activities including adoption tracking, customer feedback loops, and performance against commercial targets
  • Collaborate with regulatory and quality teams to ensure product requirements and commercial materials are accurate, compliant, and appropriate for a regulated diagnostics environment
  • Serve as the internal subject-matter expert and voice of the customer for the platform, its clinical workflows, and the problems it solves
  • Define and track product and commercial success metrics, using data to inform roadmap prioritization and trade-offs

Qualifications

  • Demonstrated product management and/or product marketing experience in diagnostics, life sciences, or medical devices, with a track record of bringing products from concept through commercialization
  • Hands-on experience developing IVD and Laboratory Developed Tests (LDTs), including familiarity with the requirements they impose on product and commercial activities
  • Proven ability to translate Voice of Customer and clinical insight into prioritized, actionable product requirements
  • Track record building business cases, financial models, and competitive analyses to inform executive decision-making
  • Experience defining and executing go-to-market strategy, including product positioning, messaging, and value proposition development
  • Demonstrated success leading product launches and managing post-launch adoption and performance
  • Strong cross-functional leadership and communication skills, with the ability to influence across R&D, regulatory, clinical, commercial, and executive stakeholders
  • Self-directed and ownership-oriented, comfortable operating with significant autonomy in an early-stage environment where requirements evolve
  • Direct experience in molecular diagnostics, ideally in sepsis and/or pathogen identification, is preferred
  • Familiarity with the clinical microbiology and infectious disease testing landscape, workflows, and buyer dynamics is preferred
  • Experience developing clinical-utility content, health-economic/ROI models, and KOL and clinical-evidence strategy is preferred
  • Experience at an early-stage or scaling diagnostics company, balancing near-term commercial delivery against long-term platform strategy, is preferred

Education

Bachelor's degree in life sciences, biomedical engineering, business, or a closely related discipline, with 8+ years of relevant product management and/or product marketing experience in diagnostics or life sciences. An MBA or advanced degree is preferred. An equivalent combination of education and directly applicable industry experience will also be considered.

Pay

$150,000 - $205,000 a year. The anticipated salary range for this position is $150,000 – $205,000, depending on experience and qualifications. Final compensation will be determined based on a variety of factors including, but not limited to, location, relevant experience, skill set, and internal equity considerations.

Benefits & Perks

  • Medical, dental, and vision coverage
  • Company-paid life insurance
  • 401(k) retirement plan
  • Generous paid time off
  • Access to additional voluntary benefits, employee perks, and discount programs

We are committed to supporting the well-being of our employees and providing a strong foundation for both professional and personal success.

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