Product Manager

About the role

Mativ is a global leader in specialty materials headquartered in Alpharetta, Georgia. The North American Scapa Tapes segment is growing and seeks a Product Manager to drive transformation of the Building & Construction and Industrial Tapes/Adhesives category through insights‑based strategies that increase profitability and enable a product pipeline that meets unmet market needs.

Responsibilities

• Develop business strategy and product roadmap based on market and customer insights to drive category growth.
• Perform research to understand markets, customers, competition, performance, positioning and right‑to‑win.
• Seek industry and market trends relevant to products.
• Identify gaps in product portfolio and unmet market needs.
• Develop roadmap for specific products aligned with business segment strategy.
• Work with Operations and R&D to assess technology and manufacturing gaps and create action plans.
• Manage development and commercialization of new products.
• Initiate/define new product development projects aligned with segment strategy.
• Own prioritization of pipeline, ensuring value creation through innovation and alignment with R&D.
• Develop specific project and business plans including opportunity size, product requirements, pricing, and value proposition.
• Execute project plans; shepherd development and commercialization working closely with R&D, Marketing, Sales, Customer Service, Supply Chain, Operations, and customers/OEM partners.
• Lead product pricing in partnership with cross‑functional teams (Sales Leadership, Finance, etc.).
• Partner with Marketing Communications to advance marketing capability through ownership of brand strategy and communications.
• Collaborate with cross‑functional team to define strategic objectives, communication priorities, and manage content development.
• Partner with sales team to deliver on business strategy; perform sales training on products.
• Collaborate with marketing leads to develop and maintain sales tools (collateral, product demos/sample kits, website, advertising, press releases, white papers, etc.).
• Assist in developing content and presenting innovations & insights to strategic customers.
• Participate in customer meetings, trade shows, and industry events to gather market intelligence.

Qualifications

• Bachelor's degree in Marketing, Business, Engineering (Mechanical, Chemical, Materials), or a related field.
• Three to five years of product management in B2B manufacturing working closely with sales, marketing and R&D teams; industrial materials experience preferred.
• Three plus years of marketing experience (promotions, product placement & pricing or general industry support).
• Demonstrated history of NPD pipeline development and successful commercialization execution.
• Willingness to travel up to 20%.
• Experience in Building & Construction Materials and/or Adhesive Tapes is a plus.
• Product/Project Management training and certification is desirable.

Skills

• Customer‑focused mindset with strong commercial acumen.
• Strong communication and presentation skills.
• Self‑starter with ability to manage multiple priorities.
• Analytical thinker with attention to detail.
• Collaborative team player who works effectively in a matrix environment.
• Ability to translate technical concepts into customer value propositions.
• Strong organizational and project management skills.
• Curiosity to learn markets, technologies, and customer applications.
• Financial acumen with ability to evaluate business opportunities and trade‑offs.

Benefits

• Medical, dental and vision insurance
• Consumer‑Driven Health Plan (CDHP)
• Preferred Provider Organization (PPO)
• Exclusive Provider Organization (EPO)
• Company‑paid basic life insurance and additional voluntary life coverage
• Paid vacation and competitive personal time off
• 401(k) savings plan with company match
• Employee assistance programs – available 24/7 to you and your family
• Wellness and Work Life Support – career development and educational assistance