Jobs · Marketing · Georgia

Product Manager, Asphalt Paver

SANY America · Peachtree City, GA · 1 wk ago
MarketingFull-time

Key Responsibilities

  • Own the product definition and roadmap for asphalt pavers in North America — define market requirements, write product specifications, and drive adoption through SANY's global product development process.
  • Conduct ongoing competitive benchmarking, competitor's pricing, features, dealer positioning, and customer perception.
  • Monitor market trends, customer feedback, and emerging requirements across highway, municipal, and commercial paving segments.
  • Develop and deliver product training programs for SANY's North American dealer network.
  • Create sales tools, product collateral, and technical documentation that help dealers position and sell SANY pavers effectively.
  • Support dealers during key sales opportunities — customer demos, spec-in processes, and major project pursuits.
  • Work with the sales team to develop channel strategy for asphalt pavers, identifying dealer gaps, target geographies, and priority customer segments.
  • Support the launch of new paver models in North America, coordinating across product, service, and marketing teams.
  • Represent SANY in industry events, trade shows, and customer meetings.

Required Qualifications

  • 5+ years of experience in the asphalt paving industry in a product management, product marketing, applications engineering, or dealer support role.
  • Deep familiarity with asphalt paver products, machine operation principles, key specifications, and how contractors evaluate and select equipment.
  • Strong understanding of the North American paving contractor market, how projects are won, how equipment decisions are made, and who the key players are in the industry.
  • Excellent communication skills — able to present to customers, dealers, and senior leadership with equal confidence.
  • Willingness to travel as needed, including visits to SANY's headquarters and R&D facilities in China; expected to be present at SANY America's Peachtree City, GA office every two months.

Preferred Qualifications

  • Background in both highway/DOT paving and commercial/municipal paving segment.
  • OEM experience within asphalt paving or road construction equipment.
  • Experience supporting dealer networks and global product platforms.
  • Experience working with an international OEM entering or expanding in the North American market.

Skills & Competencies

  • Strategic product planning and execution.
  • Strong project and program management skills.
  • Customer-focused mindset with the ability to translate needs into product features.
  • Innovative thinking and continuous improvement orientation.
  • Leadership skills with the ability to influence without direct authority.
  • Financial and commercial acumen related to pricing, margins, and lifecycle profitability.

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