Principal Sales Engineer – Warehouse Robotics Systems

Responsibilities

• Develop and own quantitative models for designing and sizing warehouse robotics systems, including throughput simulations, labor displacement analyses, ROI models, and operational workflow configurations.
• Translate complex customer data — order profiles, SKU velocity, floor layouts, labor rates, WMS integrations — into optimized system designs with clearly justified recommendations.
• Build and continuously refine modeling tools, templates, and frameworks that enable consistent, scalable operation across the sales engineering team.
• Lead design reviews with internal engineering teams and customer stakeholders, presenting technical solutions accessibly to both technical and non-technical audiences.
• Pivot with account executives across the full sales cycle — qualification through proposal, technical validation, and close.
• Lead technical discovery sessions with operations, engineering, and executive-level stakeholders at prospective customers.
• Construct business cases and ROI analyses translating system capabilities into measurable outcomes: units per hour, labor cost reduction, order accuracy, and capital payback period.
• Serve as the primary conduit between market-facing teams and internal engineering and product management, capturing customer objections, competitive differentiators, and unmet requirements.
• Conduct ongoing competitive analysis and maintain a structured gap analysis framework to drive prioritized product requirements.

Preferred Qualifications

• 7+ years of experience in sales engineering, solutions engineering, or systems engineering within warehouse automation, material handling, or supply chain technology.
• Demonstrated expertise building throughput models, simulation analyses, or operational designs for automated warehouse systems (AS/RS, AMRs, conveyor/sortation, goods-to-person).
• Deep knowledge of warehouse operations: order fulfillment workflows, labor management, WMS/WCS architecture, inbound/outbound processes, and peak planning.
• Proficiency with simulation or modeling tools (AutoMod, Emulate3D, FlexSim, or equivalent); custom modeling in Excel or Python a strong plus.
• Familiarity with WMS/WCS systems and integration requirements (API, EDI, SOAP/REST).
• Ability to read and interpret facility drawings, floor plans, and AutoCAD files.
• Exceptional communicator comfortable presenting to both VP of Operations and CFO-level stakeholders in the same meeting.
• Willingness to travel to customer sites (~40–50%).
• Bachelor's degree in Industrial Engineering, Mechanical Engineering, Supply Chain, or related technical discipline; Master's or MBA a plus.
• Background working with or for 3PLs, large-format retailers, or e-commerce fulfillment operations preferred.

Pay

Base Salary Range: $100,000 - $300,000 USD