Principal Enablement Partner, BDR
Overview
The GTM Enablement team supports 1000+ sales and customer success professionals driving revenue and growth at Klaviyo, a fast-growing SaaS company. The role of the Principal Enablement Partner is to partner with the Global BDR org, providing strategic advice and enabling their growth.
Responsibilities
- Own the enablement strategy and roadmap for the BDR organization.
- Develop and execute the BDR strategy for driving adoption of global enablement programs, such as sales methodology, sales process, and product launches.
- Own and enhance the existing BDR Onboarding program, including program management, content creation, SME management, reporting, and facilitation.
- Own and enhance the existing BDR → AE advancement program to prepare our “promotion-ready” BDRs for an AE role.
- Develop a comprehensive approach to in-seat BDR skill development, from the day they are hired through promotion and beyond.
- Conduct in-depth needs and gap analyses through enablement councils, 1:1 meetings, surveys, and other methods of data collection.
- Coach and support front-line managers and BDRs in best practices around prospecting strategies.
- Partner closely with the Marketing and Product teams to deliver content designed specifically for BDRs to use in their conversations with prospects and customers.
- Develop and present Quarterly Business Reviews that drive alignment with your segment and report on previous quarter results.
- Measure and report on enablement success metrics and draw insights from data.
- Regularly present and align on project plans, strategies, and updates to Sales Leadership.
Qualifications
- 8+ years experience in Sales/GTM Enablement at a high-growth global tech company.
- Strong project and program management skills and experience.
- Direct experience in a B2B SaaS sales role, preferably selling to Mid-Market or Enterprise prospects.
- Deep understanding of Sales dynamics, with the ability to empathize, build trust, and offer support as needed.
- Experience designing engaging workshops and facilitation.
- Comfortable and confident in an ambiguous environment.
- Excellent proactive verbal and written communication skills, with the ability to engage and collaborate with stakeholders at all levels, addressing communication needs and setting clear expectations throughout project lifecycles.
- Demonstrated ability to gain buy-in from diverse stakeholders, shape expectations, plan strategically, and communicate effectively.
- Ability to set strategic direction by understanding needs and translating vision into a clear, global strategy.
- Strong data-driven decision-making skills, using data and analysis to drive strategic planning or business changes and influence change.
- Self-motivated and proactive mindset, taking initiative without requiring external motivation.
What You'll Bring
- Strong background in Sales/GTM Enablement.
- Experience in a B2B SaaS sales role, preferably selling to Mid-Market or Enterprise prospects.
- Proven track record of successful enablement initiatives.
- Experience with AI and its impact on productivity.
- Ability to coach and support front-line managers and BDRs.
- Experience working with Marketing and Product teams to develop content for BDRs.
- Experience conducting needs and gap analyses.
- Ability to measure and report on enablement success metrics.
- Experience presenting and aligning on project plans and strategies.
What We Offer
- Competitive salary and OTE (variable compensation for sales and customer success roles).
- Equity.
- Sign-on payments.
- A comprehensive range of health, welfare, and wellbeing benefits based on eligibility.
- Up to 10% travel for new hire onboarding, client or partner work, team meetings, and industry events.
Equal Opportunity Employer
Klaviyo is committed to a policy of equal opportunity and non-discrimination. We do not discriminate on the basis of race, ethnicity, citizenship, national origin, color, religion or religious creed, age, sex (including pregnancy), gender identity, sexual orientation, physical or mental disability, veteran or active military status, marital status, criminal record, genetics, retaliation, sexual harassment or any other characteristic protected by applicable law.