Principal Consultant - Communications & Experience

We need to output HTML fragment with sections: headings using

for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. We must not repeat job title as heading. Must not include Job ID etc. Must preserve all substantive info, not invent or summarize away detail. Remove boilerplate, navigation, legal, EEO, duplicated lines, application instructions. We need to parse the posting: It includes company description, job summary, job description, etc. We need to extract sections: maybe "About the role" (job summary), "Responsibilities" (essential functions), "Requirements" (knowledge/skills/abilities), "Qualifications" maybe overlapping, "Skills" maybe part of knowledge/skills, "Benefits", "Pay", "Schedule". The posting does not mention benefits, pay, schedule explicitly. So we should not include those sections because they have no real specific content. Only include sections with content. Thus we will have sections: About the role (maybe from Job Summary), Responsibilities (Essential Function), Requirements (Knowledge/Skills/Abilities). Possibly also Qualifications (maybe same as Requirements). But we should not duplicate. The instruction: Prefer a few substantive sections over many thin ones. So we could combine Requirements and Qualifications into one? But they ask to use headings for those categories if content exists. We have content for Knowledge/Skills/Abilities which could be considered Requirements. Also there is "Experience with health and human services or social care programs preferred." That's a qualification. So we can put that under Requirements. We also have "Who We Are", "How We Show Up To Work" maybe could be About the role? But those are company culture; could be part of About the role? The instruction: About the role section heading for e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. So we can put company overview under About the role? Actually About the role likely describes the role itself, not company. But we have job summary: "Granicus Experience Group (GXG) is Granicus’ experience design agency...". That's about the role. So we can put that under About the role. Responsibilities: Essential Function section. Requirements: Knowledge/Skills/Abilities plus maybe "Experience with health and human services or social care programs preferred." Also "Strong candidates will have a proven track record of delivering programmatic digital campaigns for customers, preferably for government (health care a plus), expertise in marketing automation, and be a master of implementing a strategy across multiple channels through email and SMS drip campaigns." That's also qualifications. We could combine all that under Requirements. We must not invent or summarize away detail: we need to preserve all substantive information. That means we need to keep the details, not just summarize. But we can keep them as list items or paragraphs. We must not omit any substantive detail. That's a lot of text. We need to output the HTML preserving the content. Likely we need to copy the relevant paragraphs into

or

. Must not add extra content. Thus we need to extract the substantive sections from the posting and format them. Let's identify sections: - Company description (first paragraph) maybe not needed for About the role? Could be included as part of About the role? The instruction: About the role section heading for e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. So we can put the role summary there. The job summary includes: "Job Title: Principal Consultant – Communications and Experience (On-Site) Granicus Experience Group Sacramento, CA Summary Description The Granicus Experience Group (GXG) is Granicus’ experience design agency, a cross-functional team of strategists, analysts, communicators and Granicus technology experts focused on customer experience and digital communications. We leverage best-in-class human-centered practices and a design-thinking approach to help our federal, state and local government customers better connect with the people they serve. We discover better insights, build better experiences, and achieve better outcomes. GXG is seeking a Principal Consultant for the Communications Practice Area to serve as the on-site strategic authority for a large, complex Medi-Cal program in California. This role defines the long-term communications and experience strategy, establishes the frameworks and methodologies used to deliver the work, and advises executive stakeholders on program direction, governance, audience engagement, and customer experience transformation. The Principal translates lessons from the Medi-Cal engagement into durable, reusable approaches for GXG and future state health and human services programs. This individual shapes functional standards, influences Granicus service and product direction, and leads innovation across multichannel communications, customer journey design, audience intelligence, measurement, and responsible AI-enabled workflows. This is a senior individual contributor role with no direct reports and substantial autonomy, enterprise influence, and accountability for outcomes. This is an exciting opportunity for a strategist to join a fast-maturing program, to help shape and define the departments’ shared understanding of their goals, audiences, and customer journeys, all while working closely with the larger Granicus Experience Group team to execute against that strategy. Operating at a strategic level, this role partners with executive stakeholders to translate mission priorities into scalable engagement models, establishes best practices for cross-agency collaboration, and leads transformation of delivery systems across people, process, policy, and technology. This role influences program strategy, delivery methodologies, and engagement frameworks in partnership with federal leadership, helping shape how programs operate and evolve at scale. Our growing team of digital thinkers and creators drive excellence through the design, development, and/or delivery of programmatic campaigns and content. Strong candidates will have a proven track record of delivering programmatic digital campaigns for customers, preferably for government (health care a plus), expertise in marketing automation, and be a master of implementing a strategy across multiple channels through email and SMS drip campaigns." That is a lot; we can keep as paragraphs. Then "Who We Are" and "How We Show Up To Work" are company culture; maybe could be part of About the role? But they are not strictly about the role. However we could include them under About the role as additional context. The instruction: About the role section heading for e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. It didn't forbid adding other content under About the role. So we can include the company description and culture there. Then "Essential Function" list of responsibilities. We'll put under Responsibilities. Then "Knowledge/Skills/Abilities" list. We'll put under Requirements (or Qualifications). Since they ask for both Requirements and Qualifications headings if content exists. We have content for both; but we could split: Requirements could be the hard requirements (experience, expertise), Qualifications could be preferred qualifications (health and human services preferred). But to avoid many thin sections, we could combine. However instruction: Prefer a few substantive sections over many thin ones. So better to have fewer sections. So we can have About the role, Responsibilities, Requirements (covering both knowledge/skills and qualifications). That seems reasonable. We must not include Benefits, Pay, Schedule as they are not present. Now we need to ensure we preserve all substantive information. That means we need to include all the bullet points from Essential Function and Knowledge/Skills/Abilities. We must not omit any. Let's extract the Essential Function bullet points (they are sentences separated by periods). We'll need to convert each into

items. Essential Function section text: "Strategic Leadership & Business Planning Serve as the principal strategic adviser to executive stakeholders, influencing long-term program direction, operating models, communications governance, and customer experience transformation initiatives. Lead a complex and comprehensive multichannel strategic program in the state of California, including complete management of project scope, timeline, and requirements. Lead innovation in program delivery, introducing new approaches that improve transparency, auditability, and stakeholder outcomes. Establish and institutionalize discovery methodologies, journey mapping frameworks, audience intelligence models, and engagement strategies that become reusable assets across GXG and Granicus. Define and evolve enterprise-scale communications, engagement, and customer experience frameworks that establish the standard for Medi-Cal and future state health and human services programs. Responsible for all elements of planning, content development, reporting and optimization. Translate complex executive goals, policy priorities, audience needs, program constraints, and data into strategic decisions, actionable recommendations, and durable solutions.Operate with substantial autonomy as the on-site authority for communications and experience strategy, resolving ambiguity and setting default approaches within the function.Guide senior customer and Granicus stakeholders through high-impact decisions, risks, trade-offs, and opportunities using evidence, judgment, and industry expertise.Define the approach for multichannel planning, content development, campaign orchestration, reporting, optimization, and continuous improvement across email, SMS, web, and related channels.Coordinate multiple project team members to lead projects and programs throughout the project life cycle from discovery to delivery, through ongoing project management and optimization.Develop and maintain program and project management artifacts to ensure all projects have appropriate project management artifacts and processes, including custom project plans, schedules, and deliverables for external customers to satisfy quality, time, and budget.Analyze program and project roadmaps for conflicting tasks, timeline consolidation, risks, and resource allocation; identify critical path to completion and plans for risk management and mitigation.Ensure delivery systems operate effectively at scale, optimizing across scope, cost, risk, and long-term program outcomes.Ensure solutions are durable, scalable, and transferable beyond a single team, initiative, or phase of the program.Serve as the final functional authority for the quality and strategic integrity of communications and experience deliverables within the assigned program. Act as a primary client feedback conduit to the Granicus Experience Group team and maintain proactive approaches to executing client initiatives, anticipating client needs, and keenly guiding decisions based on data and best practices. Continuously demonstrate a polished, professional relationship with colleagues and clients by being organized, prepared, and proactive. Have an authentic and polished presence at all times. Become an expert on Granicus products and future product development by keeping abreast of new and upcoming enhancements to our platform. Occasionally represent the Granicus Experience Group in speaking roles, panel participation, webinars, workshops, and client outreach, as well as attend and participate in industry conferences and workshops throughout the U.S. as needed." We need to split into logical items. Each sentence seems to be a responsibility. We'll make each sentence a

. However some sentences are long and contain multiple clauses but still one responsibility. We'll keep as is. Now Knowledge/Skills/Abilities section: "Expert in government program delivery and stakeholder engagement strategies Proven ability to define and scale methodologies across complex agency environments Hands‑on experience with project management for communications campaign development, stakeholder engagement activities, and/or digital content creation Expertise in seeing delivery as a system. Expert in designing systems-level solutions across people, process, policy, and technology. Experience influencing senior state agency stakeholders and shaping program direction Understanding of vendor‑led or hybrid delivery models (government + integrators) Ability to drive innovation and establish new standards in regulated environments Expert with documentation, governance checkpoints, and external oversight Expert at managing tradeoffs without undermining team autonomy Proven ability to stabilize delivery in complex, high‑visibility programs Executive‑level written and verbal communication skills Expert ability to communicate effectively with technical and non‑technical audiences Use of metrics to improve delivery outcomes, not as punitive reporting Comfortable producing delivery inputs for leadership briefings and audits Exceptional expertise in digital communications, customer experience, multichannel engagement, journey design, content strategy, audience intelligence, and performance optimization. Strong written, verbal, and presentation skills, workshop facilitation skills, and cross-functional leadership skills in a heavy client-facing capacity. Proven experience digesting data and deriving insights that lead to actionable recommendations, then applying intuition and experience to complement data. Understand and use digital tools, technologies, and trends, then leverage those for client success, including research and discovery efforts. Executive presence and advisory skills, including the ability to influence senior stakeholders, navigate sensitive decisions, and build alignment in complex environments. Advanced strategic thinking, business judgment, and problem-solving skills, with the autonomy to make high-impact recommendations and decisions within a defined scope. Ability to connect communications strategy to