Principal Account Executive, Retail

About the role

Buysides businesses of all shapes and sizes, using Google's advertising solutions to help them grow in today's dynamic marketing environment. Drives growth by identifying and enabling longer-term opportunities, building trusted relationships with customers, and delivering high-impact pitches.

Responsibilities

• Engage and influence key decision-makers, including C-suite executives, building trusted relationships to understand their core business challenges and strategic priorities.
• Lead the development of Joint Business Plans, aligning with customers on ambitious goals and establishing shared accountability to unlock transformative growth opportunities.
• Design and pitch powerful, data-driven Google solutions tailored to customer needs, leveraging in-depth knowledge of Google’s advertising offerings and compelling storytelling, while effectively navigating objections to secure investment and exceed revenue sales targets.
• Demonstrate Google's value by measuring campaign results against customer objectives and participants offerings, and sharing data-driven insights that shape customer strategies and reinforce the partnership.
• Own the customer's growth trajectory by proactively identifying and cultivating a robust pipeline of new opportunities, leveraging insights and proven success to expand the partnership.

Requirements

• Minimum qualifications: Bachelor's degree or equivalent practical experience. 11 years of industry experience in digital media sales, digital advertising, or digital marketing, or 8 years of experience with an advanced degree.
• Experience working with advertisers, agencies, or clients.
• Experience with brand advertising like YouTube or a similar participant video platform.

Preferred qualifications

• Experience building trusted-advisor relationships with C-level executives, and managing multiple projects, business leads, and internal stakeholders.
• Experience with Google Ad Solutions, such as YouTube, Search, Programmatic or Shopping and understanding of participant landscape across traditional and digital media advertising.
• Experience with brand or media measurement.
• Ability to sell/propose creative technologies across a landscape of various decision makers.
• Ability to develop joint business plans in complex, ambiguous environments, influence/collaborate across organizations, and drive business success for the customer and Google.

Pay

$161,000 - $235,000 (USD) + 75% bonus target + equity + benefits

Schedule

Full-time