Practice Development Consultant - South Florida

Cynosure is a purpose-driven leader in the medical aesthetics industry, improving patients' lives and practitioners' livelihoods through science-based technology and innovative marketing. With over 25 years of experience, we develop, manufacture, and market products for dermatologists, plastic surgeons, medical spas, and healthcare practitioners. Our comprehensive portfolio spans skin revitalization, body contouring, hair removal, and women’s health. We are committed to innovation, global growth, and fostering a high-performance culture where personal development drives business success.

About the role

Responsible for selling consumables and skincare in a defined region. You will create and maintain relationships while developing and supporting Cynosure’s customer base.

Responsibilities

• Travel within designated territory to engage and support Cynosure accounts, growing existing business and generating new sales opportunities.
• Conduct regular on-site visits with Cynosure customers to build strong, lasting relationships with providers, owners, and staff.
• Prospect within territory to open new skincare accounts.
• Educate customers on business planning, practice development strategies, and revenue growth through sales and marketing efforts.
• Provide ongoing practice support and clinical education.
• Conduct in-office events to drive sales and results.
• Organize and deliver outstanding education experiences, training customers on Cynosure’s skincare line.
• Drive and obtain orders for consumables and skincare products.
• Schedule and route in-person account visits based on tiers and geography to optimize territory coverage and business results.
• Report activities in Salesforce.com.
• Represent the company at customer events (e.g., open houses, lunch and learns, weekend programs).
• Achieve or exceed monthly and quarterly sales objectives.
• Collect Before and After photos and advanced treatment feedback from customers.
• Embody and deliver the “Exceptional Everyday” standard.

Requirements

• BS/BA Degree in marketing or related field.
• 3-5 years of experience in sales, field-based marketing, or aesthetic practice development; combination of sales and practice development experience preferred.
• Experience working directly with customers.
• Solid understanding of marketing, including traditional, digital, and in-office strategies.
• Strong grasp of business planning and practice development strategies.
• Database/CRM experience (e.g., Salesforce.com) is a plus.

Skills

• Proficient in tracking and analyzing data.
• Extensive Microsoft Office skills (Word, Excel, PowerPoint).
• Excellent written and verbal communication and presentation skills.
• Efficient time management to ensure high-level customer service.
• Self-initiated, passionate, and results-driven with a consultative approach.
• Strong independent judgment, discretion, and adaptability to changing needs.
• Proven creative talent and originality.
• Highly organized with attention to detail and a sense of urgency.
• Ability to multi-task and perform under pressure.
• Flexible, quick learner with a positive attitude and strong work ethic.
• Self-directed yet collaborative team player.

Physical Demands

• Sit; use hands to handle objects, tools, or controls.
• Stand, walk, reach with hands and arms, and stoop, kneel, crouch, or crawl.
• Lift, push, pull, or carry products weighing up to 45 pounds.
• Valid Driver’s License required.
• Up to 70%-80% travel.