Jobs · Marketing · New York

PR Account Manager

Archetype · New York, NY · 3 wk ago
HybridMarketingOther
We need to output HTML fragment with sections: headings

for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. We must not repeat job title as heading. Must not include Job ID etc. Remove boilerplate. Must preserve all substantive info. We need to parse the posting. Content: Intro: "We are Archetype At Archetype, you help clients think bigger, go further, and achieve more. With over 40 years of experience and 21 offices worldwide, you join a team of 650+ creative individuals turning ambitions into success. Our people are the heart of our achievements. Whether you're starting out or a seasoned pro, if you take pride in your work and have bold ambitions, Archetype might be the place for you. You are a creative thinker, problem solver, and storyteller. You thrive in a high-standard environment, where curiosity is encouraged, ambition celebrated, and kindness valued. As a self-motivated storyteller, you break new ground with strategic, creative campaigns. Your unique ideas and perspectives help us do our best work and make a difference in the world." That's about the company, could be "About the role"? Actually "About the role" is typical heading for description of role. But we have "The Role" heading later. We'll treat "About the role" as maybe the intro? But we need to follow instruction: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can decide which sections to include based on content. We have sections: - The Role (description of role responsibilities) - What You Offer (requirements/qualifications) - Why Archetype (benefits and culture) - Also there is mention of Competitive Compensation Package, including salary range, 401k, etc. That's benefits/pay. We need to avoid duplicate lines. We need to output only HTML fragment, no markdown fences. Let's extract substantive info. First, maybe we can have:

About the role

with paragraph describing role: The role of this AM is two-fold... etc. But we also have "The Role" heading in original. We'll use that content. Then responsibilities: maybe we can list duties as
  • . The posting includes responsibilities: act as account lead, provide daily counsel, oversee account activities, ensure work quality, partner with senior account leaders to develop strategy, oversee team of junior staff to execute, develop media strategy, partner with junior staff to foster skill sets. We can put those under Responsibilities. Then Requirements/Qualifications: "What You Offer" includes 5-7 years experience, preferably agency, working in technology environments, experience developing media strategy, proven success earning media results, ability to lead accounts or large programs and provide direct oversight of junior staff, strong collaborator, curious entrepreneurial spirit, champion use of AI tools, ability to travel short-term, previous experience coaching/junior employees, proven record in high client satisfaction and retention. We can split into Requirements and Qualifications maybe but we can combine. Then Benefits: "Why Archetype" includes Competitive Compensation Package, including Annual salary of 96,000-124,000 DOE, 401k with match, generous employer contributions toward insurance premiums, paid mental health benefits, paid sabbatical after every 6 years, paid short-term disability and extensive parental leave benefits, Archetype Academy mentorship, transparent collaborative inclusive culture, Certified B Corp, etc. We need to decide sections: Benefits, Pay, Schedule. Pay: we have salary range. Schedule: not mentioned (no schedule info). So we should not create Schedule section. Benefits: we can list items. We also have culture and B Corp info maybe under About the company? Could be part of Why Archetype. We need to avoid boilerplate like EEO etc. There's none. We must not include duplicated lines. Let's craft. Structure:

    About the role

    [intro paragraph about role? Actually we could put company overview here? But "About the role" maybe description of role. We'll put the description of the role from "The Role" section.] Then

    Responsibilities

    • ...
    Then

    Requirements

    • ...
    Or we could have Qualifications separate but not needed. Then

    Benefits

    • ...
    Pay: we could include salary range under Benefits or separate Pay section. Since we have salary info, we should create a Pay section per instruction: "never create Pay/Schedule/Benefits sections unless the posting actually states them." Pay is stated (salary range). So we need a Pay section. Thus we will have:

    Pay

    Annual salary range: $96,000–$124,000 DOE.

    Then Benefits section for other benefits. Schedule: not present, omit. We also might include a short paragraph about company at top maybe as

    but not under a heading? The instruction says use

    for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It doesn't forbid having a leading paragraph without heading? It says output ONLY the HTML fragment. It didn't say we must wrap everything in headings. We can have a leading

    for company overview. That seems okay. But we need to preserve all substantive information. The company overview at start is substantive. We'll include as a

    before any headings. Now let's extract exact sentences. Company overview paragraph: "We are Archetype At Archetype, you help clients think bigger, go further, and achieve more. With over 40 years of experience and 21 offices worldwide, you join a team of 650+ creative individuals turning ambitions into success. Our people are the heart of our achievements. Whether you're starting out or a seasoned pro, if you take pride in your work and have bold ambitions, Archetype might be the place for you. You are a creative thinker, problem solver, and storyteller. You thrive in a high-standard environment, where curiosity is encouraged, ambition celebrated, and kindness valued. As a self-motivated storyteller, you break new ground with strategic, creative campaigns. Your unique ideas and perspectives help us do our best work and make a difference in the world." Note there is a typo: "We are Archetype At Archetype". We'll keep as is. Now "The Role" section: "The Role We are looking to add an Account Manager (AM) to our North American team! Account Managers are emerging company leaders who demonstrate the ability and wherewithal to deliver on our vision, performance requirements and growth projections. The role of this AM is two-fold. As a client manager, you’ll act as account lead for your clients and provide daily counsel, oversee account activities and ensure our work is quality, strategic and creative. You’ll partner with senior account leaders to develop strategy, and then be responsible for overseeing a team of junior staff to execute. In addition to acting as account lead, this role also requires media expertise. On your accounts, you’ll focus on developing media strategy that will earn clients coverage for product/service announcements, executive visibility programs and proactive campaigns that we’ll develop. In addition, you’ll partner closely with junior staff to foster and grow their skill sets across your accounts." We'll put that under About the role heading? Actually we could put that as About the role paragraph. Then Responsibilities list. But we already have description of role includes responsibilities. To avoid duplication, we could split: About the role: brief summary (first sentence maybe). Then Responsibilities: bullet list. Let's craft:

    About the role

    We are looking to add an Account Manager (AM) to our North American team. Account Managers are emerging company leaders who demonstrate the ability and wherewithal to deliver on our vision, performance requirements and growth projections.

    Then Responsibilities:
    • Act as account lead for clients, provide daily counsel, oversee account activities, and ensure work is quality, strategic and creative.
    • Partner with senior account leaders to develop strategy.
    • Oversee a team of junior staff to execute strategy.
    • Develop media strategy to earn clients coverage for product/service announcements, executive visibility programs, and proactive campaigns.
    • Partner closely with junior staff to foster and grow their skill sets across accounts.
    Now Requirements/Qualifications: from "What You Offer". We'll list bullet points: - 5-7 years of experience, preferably agency, working in technology (or related) environments, such as AI, cybersecurity, software, B2B and B2C - Experience developing media strategy for media initiatives such as product announcements, proactive campaigns, executive thought leadership, etc - Proven success earning media results for clients in business, tech and industry trade publications, with press relationships or recent coverage examples and offering counsel to clients on media strategy - Ability to lead accounts or large programs and providing direct oversight of junior staff (teams of 2-4 people) - Strong collaborator with ability and willingness to seek consensus; uniting groups of individuals together to achieve goals - A curious, entrepreneurial spirit that will thrive in a fast-paced, collaborative environment by being proactive, always asking questions and taking a solutions-oriented approach to all work - Champion the use of AI tools and emerging tech to enhance writing, research, and automate workflows for efficiency - Ability to travel on a short-term basis for client and business demands - Previous experience of coaching and managing more junior employees - Proven record in high client satisfaction and retention levels We could split into Requirements and Qualifications but not needed. We'll use

    Requirements

    with list. Now Benefits: from "Why Archetype" plus compensation details. We'll separate Pay and Benefits. Pay section:

    Pay

    Annual salary range: $96,000–$124,000 DOE.

    Benefits section: list: - 401k with match - Generous employer contributions toward insurance premiums - Paid mental health benefits - Paid sabbatical after every 6 years of continuous employment - Paid short-term disability and extensive parental leave benefits - Archetype Academy, mentorship, and other programs to support career development - Transparent, collaborative, and inclusive working culture - Certified B Corporation in North America (part of global community meeting high standards of social and environmental impact) - Commitment to diverse, equitable, and inclusive workplace We could also include the statement about valuing diverse backgrounds etc. That's part of culture. Now we need to ensure we didn't miss any substantive info: The initial company overview paragraph we placed as

    before headings. Also we included the statement "We are Archetype At Archetype, you help clients think bigger..." etc. Good. We also included the statement about "If you meet some but not all of our requirements, we would still love to hear from you..." That's substantive but maybe considered boilerplate? It's encouraging applicants. It's not EEO but it's about flexibility. Should we keep? It's part of posting. It's not boilerplate like EEO. We should preserve. Where to put? Could be under Requirements as a note, or maybe a separate

    after Requirements. Let's include a

    after Requirements: "If you meet some but not all of our requirements, we would still love to hear from you. We value unique backgrounds that bring new perspectives to our team, and know that many skills can be adapted or acquired." Also the repeated paragraph about diversity later: "Archetype is committed to setting a standard for other agencies by fostering a diverse, equitable and inclusive

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