Political Programs Content Manager

About the role

As a member of the Government Relations department, you will advocate on behalf of NRECA members on federal legislative and regulatory matters, represent the organization in national policy forums, and develop and train grassroots networks to influence policies at the federal, state, and local levels. The Political Program Content Manager plans, creates, and manages content that supports NRECA’s advocacy, grassroots, and political engagement programs.

Responsibilities

• Develop and execute content plans that support federal and state advocacy campaigns, grassroots engagement programs, political activities, and broader communications objectives.
• Create, edit, and manage content across social media, short-form video, reels, digital campaigns, websites, email communications, and advocacy engagement platforms.
• Develop content calendars aligned to campaign milestones, policy developments, legislative activity, advocacy priorities, and organizational goals.
• Produce and coordinate content assets, including videos, reels, graphics, written content, testimonials, advocate stories, campaign toolkits, and digital engagement materials.
• Identify opportunities to tell stories that highlight cooperative voices, advocacy priorities, policy impacts, grassroots engagement, and political program results.
• Translate complex policy, legislative, and advocacy issues into clear, accessible content tailored to different audiences.
• Adapt content and messaging for different audiences, geographies, advocacy objectives, platforms, and communication channels.
• Collaborate with internal stakeholders, subject matter experts, Government Relations staff, Communications teams, and external partners to develop content and ensure accuracy, consistency, and timely execution.

Qualifications

Formal Education Required

• Bachelor’s degree in political science, government, communications, or a related field.

Required Qualifications and Skills

• 3 or more years of experience developing content for advocacy, public affairs, government relations, political campaigns, associations, coalitions, grassroots organizations, or issue-based initiatives.
• Experience creating and managing content across multiple channels, including social media, digital communications, video, and multimedia platforms.
• Experience with short-form video, reels, and emerging digital content formats, including content planning, scripting, and production coordination.
• Experience translating policy, legislative, or advocacy issues into audience-focused content preferred.

Preferred Qualifications and Skills

• Ability to leverage AI-enabled tools and content technologies to support content planning, audience segmentation, workflow efficiency, creative development, and performance optimization.

Essential Physical Requirements

• Close visual acuity to perform activities such as preparing and analyzing data and figures; transcribing; viewing a computer terminal; and extensive reading.
• Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects. If the use of arm and/or leg controls requires exertion of forces greater than that for sedentary work and the worker sits most of the time, the job is rated for light work.

Pay

Salary range: $97,000–$120,000 annual salary. Final compensation determined by individual qualifications, experience, and internal equity.

Schedule

This position requires 5 full days in office with flexibility offered at the discretion of management.