Physician Liaison Specialist

Job Summary

Serves as a liaison between Corewell Health and the physician practices in our community. Through issue resolution, IT connectivity solutions, education and support the liaison will remove barriers and assist in activities that transform the model of care, helping providers and their staff best care for their patients. Works in a highly collaborative team environment in effort to establish, cultivate and maintain physician relationships and their partnership with Corewell Health.

Key Responsibilities

• Develops, organizes, directs, and promotes regional networking initiatives in the areas of specialty outreach clinics, continuing medical education programs, in-service events, activities to physicians and Corewell Health services in 70 Michigan counties acting as their single point of contact, developing a trust relationship to anticipate their needs, identify opportunities and solutions, and customize these solutions with appropriate matching resources.
• Prompt responses to their issues by working collaboratively with Corewell Health executive and medical leadership.
• Works closely with System Strategic Planning and Development to review market share, patient volume, intelligence, business development, organization direction, and other research information to determine strategy, growth and development, and marketing needs.
• Gathers continuous intelligence on the program performance, physician perception and satisfaction, industry trends, and new issue, concerns, and opportunities. Identifies trends, issues, and opportunities for service improvement and works effectively with multidisciplinary quality and performance improvement teams to drive change.
• Liaison to Digital Services, Strategic Planning & Development, Communication and Marketing, and service line leaders and Medical Directors in order to set appropriate priorities and to develop a strategy, business and marketing plan for service lines.
• Executes and implements Corewell Health communications and marketing plans, including the development of materials for service lines and physicians.
• Affairs and physician offices to orient these new physician and providers to Corewell Health.
• Establishes and maintains active databases and files on each physician practice, including such data as physician preferences, suggestions, activities, issues and concerns, and key contacts. Develops and runs reports as needed.
• Collections, enters, reviews and analyzes physician complaint data and works with service line leaders towards resolution and process improvement.
• Creates a climate of effective collaboration, communication, and cooperation among a variety of disciplines, departments, and roles.
• Delivers educational content and training to referring physicians, their staff, members of the Corewell Health team, and members of the medical staff.

Qualifications

• Bachelor's Degree in business, marketing, healthcare or a related field or equivalent
• 3 years of outside healthcare sales experience or professional experience working with physicians as a consultant or educator
• Experience interacting with physicians
• Frequent travel to call on accounts
• Valid Driver’s License from the State of Michigan