Physician Liaison

About the role

EyeSouth Partners is seeking a Physician Liaison to support the organization's network of over 70 practices across the Southeast. The ideal candidate will be based in Michigan and will travel to offices in Wayne, Oakland, and Macomb counties, with occasional travel to Genesee county.

Responsibilities

• Establish and nurture professional relationships with physicians in various specialties.
• Meet face-to-face with medical practices and hospital/community liaisons, educating them on services and our referral process.
• Gather feedback from physicians, address any questions or concerns, and use feedback to improve processes and enhance collaboration.
• Increase visibility and communicate value by strategically visiting targeted referral sources.
• Lead and execute initiatives to build volume and favorable provider perceptions by coordinating with internal doctors/departments on marketing strategies and delivering effective sales presentations.
• Establish and maintain a database of referring physicians and monitor patient referrals to ensure timely communication and necessary documentation.
• Market Positioning and Engagement: Ensure the Practice is positioned competitively to protect and grow market share. Identify tactics to promote provider interaction and engagement.
• Communication and Reporting: Provide weekly communication to key stakeholders regarding activities, market area, message focus, wins/barriers, and upcoming call plans.
• Resource Management and Performance: Manage territory resource allocation to maximize profitability. Monitor performance against strategic objectives/directives. Meet or exceed monthly performance goals.
• Compliance: Comply with all legal and regulatory requirements related to healthcare interactions.

Requirements

• Associate or Bachelor’s degree in sales, marketing, healthcare administration, or a related field preferred or equivalent working experience.
• 3+ years’ experience in healthcare sales is strongly preferred.
• Highly motivated and target-driven with a proven track record in sales.
• Able to adapt to shifting priorities.
• Exhibit an in-depth understanding of the healthcare marketplace and sales processes.
• Prioritize efforts and resources based on knowledge of Ophthalmology services, territory dynamics, and the marketplace.
• Demonstrate complete knowledge of the Insurance and Managed Care plans accepted at your practice.

Qualifications

• Understanding of the healthcare marketplace and sales processes.
• Ability to analyze data, statistics, and product lines.
• Intermediate computer skills including Microsoft Office; especially Word, Excel, and PowerPoint.
• Excellent interpersonal skills including the ability to interact effectively and professionally with individuals at all levels; both internal and external.
• Strong problem-solving and negotiation skills.

Skills

• Excellent interpersonal skills including the ability to interact effectively and professionally with individuals at all levels; both internal and external.
• Strong problem-solving and negotiation skills.

Benefits

• Medical
• Dental
• Vision
• 401(k) with Match
• HSA/FSA
• Telemedicine
• Generous PTO Package