Personal Banking Advisor - Broadmoor

About the role

LMCU is looking for a Personal Banking Advisor who will serve as a financial consultant and advocate for LMCU's members including both new and existing consumer and business clients. This role focuses on meeting members' financial needs by providing expert guidance, actively cross-selling LMCU products, and delivering exceptional service. Personal Banking Advisors are responsible for setting up new accounts, processing loans, and assisting with a variety of financial products while building long-term relationships with members to help all members achieve their dreams for a lifetime.

Responsibilities

• Member Experience
  • Promote strong member interactions by establishing trust and rapport with members, ensuring a personalized and consultative approach to addressing their financial needs.
  • Educate and inform members on LMCU products and services that meet their financial goals, identifying opportunities to cross-sell relevant products, such as loans, credit cards, second mortgages, and other banking services.
  • Demonstrate critical thinking and problem-solving skills to identify solutions that meet members' needs while mitigating risks to both LMCU and its members.
  • Build relationships with members, ensuring high-quality service that encourages member retention and satisfaction.
  • Resolve conflicts and de-escalate unfavorable situations, maintaining a high level of professionalism, empathy, and care in every interaction.
  • Self-manage prioritization and organization of tasks, ensuring timely follow-ups and ensuring accuracy in all dealings with members.
  • Ensure compliance with LMCU’s policies and regulatory requirements when processing financial transactions, managing sensitive member data, and maintaining security standards.
• Product Promotion/Growth
  • Consult with both consumer and business members, demonstrating the ability to accurately process new consumer accounts, loans, credit cards, second mortgages, HSA or IRA accounts, and business account products.
  • Actively contribute to branch goals by meeting individual sales and customer service targets, promoting LMCU products that meet the financial needs of members.
  • Represent LMCU in the community by participating in sponsored events or on-site business employer group sessions, building brand awareness and promoting LMCU services.
  • Identify opportunities to refer members to other LMCU departments, such as Mortgage, Wealth, Premier, Insurance, Treasury, and Commercial services, to enhance member satisfaction and branch growth.
• Leadership & Development
  • Mentor and coach peers recognizing opportunities to share best practices for referrals, product knowledge, and sales techniques.
  • Actively participate in LMCU projects, initiatives, and culture, promoting core values such as PRIDE, I AM LMCU, and upholding LMCU’s service standards.
  • Adapt to changing branch needs, maintaining composure and effectiveness in a dynamic work environment, and contributing to problem-solving when faced with new challenges.
  • Assist in various aspects of branch operations as needed, including processing transactions, handling vault responsibilities, and taking on supervisor duties during Saturday shifts or other peak times.

Requirements

• Three years to five years of similar or related experience, including preparatory experience.
• High school diploma or equivalent (required), with additional coursework or banking experience preferred.
• Michigan Resident Producer Credit Insurance License required for all Michigan-based employees. External candidates without current licensure must successfully complete the licensing examination and provide proof of certification within 90 days of hire.
• Ability to become registered through NMLS and achieve notary certification through the county.

Qualifications

• Strong interpersonal and communication skills to effectively engage with members and provide personalized financial solutions.
• In-depth knowledge of LMCU products and services, with the ability to process consumer and business accounts and loans accurately.
• Proven ability to meet sales targets and contribute to branch goals in a results-driven environment.
• Exceptional problem-solving and conflict resolution skills, with the ability to handle challenging situations calmly and professionally.
• Adaptability and a flexible approach to meeting changing needs and demands in the branch.

Benefits

• All Employees: weekly pay and retirement savings options.
• Full Time Employees: comprehensive health coverage including medical (with prescription), dental, vision, HSA match, paid parental leave, and tuition reimbursement.