Performance Video Editor
Honeydew · New York, NY · 1 wk ago
HybridMarketing$85k–$100k/yrFull-time
About Honeydew 👋 Our mission is to ensure that no one in the world has to suffer from a treatable skin concern because of an access issue ever again. Honeydew is building a platform for hundreds of millions of people globally to access expertise and science-backed skin treatments, including FDA-approved and custom-formulated prescriptions. We've helped 50,000+ patients get life-changing results, we're growing 4x YoY, and we're just getting started. We’re digitally native, scientifically rooted, integrated end-to-end (evaluation + treatments + lab tests), and fueled by a drive to empower every consumer with options that actually work. Opportunity 📈 We're building a growth team where strong creative drives real results, and this role sits at the center of it. We're looking for a full-time Video Editor based in New York City (or the surrounding area) who brings the same care to raw UGC as to higher-end cuts, celebrity partnerships, and polished brand work. You understand what makes creative perform on both paid and organic social, with a strong grasp of the hooks, pacing, and storytelling that drive views, retention, and engagement on Instagram, TikTok, and YouTube. You care about craft without being precious about the format, and you know that great performance creative requires speed, iteration, and volume. Agency experience is a strong plus. You're the right person if you: Understand performance marketing deeply and know how editing choices can impact hooks, retention, watch time, click-through, and conversionCan move seamlessly between UGC, creator content, patient stories, dermatologist content, and polished hi-fi footageUnderstand organic social and what makes brand content earn views on Instagram, TikTok, and YouTubeStay scrappy, move quickly, take feedback well, and are comfortable iterating on multiple versions of a conceptHave strong creative instincts beyond the timeline — you understand messaging, storytelling, visual hierarchy, sound design, pacing, and platform-native trendsAre curious about AI and actively use new tools to expand what you can create and speed up your workflow What You'll DoPerformance & Paid Social Editing Edit performance marketing creative for Meta, TikTok, YouTube, and other paid channels, with a strong focus on hooks, pacing, retention, clarity, and conversionTurn UGC from paid creator partnerships, patients, and dermatology partners into high-performing ads that feel native rather than overly producedBuild multiple versions, hooks, and iterations from the same source footage + b-roll to support rapid creative testingWork from creative briefs while bringing your own editorial point of view to strengthen the final executionUse performance learnings and feedback from the growth team to continuously improve future edits Organic Social Edit organic video content for Instagram, TikTok, and YouTube, balancing brand consistency with native pacing and storytellingUnderstand how organic creative differs from paid creative and make editorial decisions that support virality, retention, shares, saves, and engagementStay current on social editing styles, formats, trends, hooks, sounds, and emerging platform behaviors without chasing trends that don't fit the brand Hi-Fi & Brand Content Edit footage captured by our videographer into polished, premium content used across paid ads, organic channels, brand storytelling, and celebrity partnershipsConfidently handle higher-end post-production, including multicam or interview edits, color, audio, and sound designMaintain a consistent Honeydew look and feel while adapting the edit to the specific channel, audience, and objectiveBe equally comfortable making a creator video feel native and making a high-production shoot feel elevated Motion, Animation & AI Create motion graphics and lightweight animation as needed, ideally in Adobe After Effects or similar toolsUse AI tools strategically to achieve animation, visual effects, asset generation, or workflow efficiencies that would otherwise slow down productionHave experience crafting ads with Higgsfield and understand how AI-generated video can be incorporated into a professional editing workflowStay current on emerging AI editing and generative video tools, and proactively identify where they can improve creative quality or speed without becoming a gimmick Workflow & Collaboration Work primarily in Adobe, with strong proficiency in Premiere Pro and comfort moving between Premiere, After Effects, Photoshop, and other Adobe tools as neededCollaborate closely with the Manager of Creative and growth team, whether that’s contributing ideas in brainstorms or receiving feedback across shared projectsReceive and execute against creative briefs while also flagging opportunities to make the creative strongerManage projects, source footage, versions, exports, and archives cleanly in a fast-moving environmentIdeally be familiar with Frame.io and Suite Studios file-sharing system, or be comfortable quickly learning new review and asset-management workflows QualificationsRequired 4+ years of professional video editing experience with a strong portfolio spanning performance creative, UGC, and polished brand contentDeep understanding of performance marketing creative and how to edit ads for Meta, TikTok, and YouTubeStrong understanding of organic Instagram, TikTok, and YouTube creative and the factors that drive attention and engagementExpert-level proficiency in Adobe Premiere ProExperience editing both short-form UGC/social content and higher-end hi-fi footageStrong command of pacing, storytelling, and sound designComfort working quickly, managing multiple projects at once, and iterating based on creative feedback and performance learningsBased in New York City or the surrounding area Nice to Have Previous experience editing at a creative, performance marketing, or advertising agencyMotion graphics or animation skills in Adobe After Effects or similarHands-on experience with Higgsfield and other AI video or editing toolsExperience editing for skincare, beauty, dermatology, healthcare, wellness, or other medical-related brandsExperience editing celebrity, creator, patient, or expert-led partnerships Compensation & Benefits Salary: $85,000–$100,000 based on experienceEquity in HoneydewFlexible PTOFree Honeydew membershipHealth, vision, and dental insurance401(k) with company matchOne Medical, Kindbody, Talkspace, and HealthAdvocate membershipsCompany MacBook + monthly internet stipend Location This is a full-time, U.S.-based role, with a preference for candidates in the New York City area, though remote candidates are welcome. NYC-based team members follow a hybrid schedule, working from our office 2–3 days per week. More About Honeydew ⭐ Honeydew was started by David Futoran (Wharton) and the dermatologist who cleared his skin, Joel Spitz, MD (Princeton, Columbia), after David spent years struggling to access care.