Performance Marketing Manager, Paid Search

About The Role

Uber is seeking a highly strategic and technically sophisticated Senior Performance Marketing Manager to lead our Earner team within the Paid Search organization, who can lead a team of highly talented individuals and run initiatives across global markets. This role will be responsible for driving growth through advanced bidding strategies, large-scale experimentation, and continuous optimization across search platforms, while further developing and mentoring the team.

Responsibilities

• Own and scale Earner programs across major paid search platforms (SEM, UAC, DemandGen), driving earner acquisition and business growth.
• Lead and develop a team of currently three channel managers.
• Be forward thinking and set and execute the overall Earner strategy going forward.
• Design, execute, and analyze large-scale bidding experiments to improve efficiency, volume, and overall campaign performance.
• Develop advanced bidding frameworks that extend beyond platform-native automation and Smart Bidding capabilities.
• Lead rigorous testing programs across ad creatives, messaging, landing pages, and conversion funnels to drive incremental performance improvements.
• Build measurement frameworks and experimentation roadmaps to evaluate marketing effectiveness and business impact.
• Manage multiple high-impact initiatives simultaneously while adapting to changing business priorities.
• Independently identify opportunities, develop recommendations, and execute projects with minimal oversight.
• Partner closely with Product, Data Science, Analytics, Engineering, and Creative teams to develop scalable growth solutions.
• Leverage AI and automation technologies to improve campaign management workflows, reporting, optimization, and operational efficiency.
• Translate complex performance data into actionable business recommendations for senior stakeholders.

Basic Requirements

• Bachelor's degree in Marketing, Economics, Statistics, Business, Engineering, or a related field.
• Deep understanding of advanced bidding methodologies.
• Strong knowledge of incrementality testing, experiment design, statistical significance, and performance measurement.
• Extensive experience running creative, messaging, landing page, and conversion rate optimization (CRO) testing programs at scale.
• 7+ years of experience managing large-scale performance marketing channel programs for high-growth consumer or technology businesses.
• Demonstrated expertise in paid search strategy, campaign management, and performance optimization.
• Strong analytical and quantitative skills with experience interpreting large datasets and experimentation results.
• Proven experience managing multiple projects simultaneously in a dynamic environment.

Preferred Qualifications

• Hands-on experience building AI-powered tools, workflow automations, or machine learning-driven solutions to improve marketing operations and performance.
• Excellent communication skills with the ability to influence cross-functional stakeholders and executive audiences.

Compensation & Benefits

This role offers a base salary range of USD $159,000 per year - USD $177,000 per year, depending on location. You will also be eligible for various benefits, including a 401(k) plan and participation in Uber's bonus program. For more information, visit the brand's careers page.