Performance Creative Manager

The Role

Wpromote is seeking a Manager, Performance Creative to join our dynamic Performance Creative team. Ideal candidates are self-motivated, experienced professionals who thrive in a fast-paced agency environment and are passionate about driving high-performing creative across various digital channels.

Responsibilities

• Own the development and execution of performance-driven creative across a portfolio of clients, collaborating with Digital and Motion Designers and internal paid media teams.
• Translate performance data into clear creative direction, including testing roadmaps, hypotheses, and iteration plans.
• Develop recurring static and video briefs grounded in platform best practices and performance insights, including performance-driven messaging, hooks, headlines, and ad copy tailored to platform behavior, audience insights, and campaign objectives.
• Partner closely with Media teams to align on testing strategy, scaling opportunities, and performance optimization.
• Collaborate with Design and Production to bring concepts to life, manage timelines, budgets, and deliverables.
• Analyze creative performance across platforms and synthesize learnings into actionable insights and next steps.
• Apply a strong understanding of platform dynamics (Meta, TikTok, YouTube, Amazon, Programmatic) to inform creative strategy.
• Support client communication by presenting creative concepts, performance insights, and strategic recommendations.
• Contribute to the development of creative testing frameworks, best practices, and ways of working across accounts.
• Identify opportunities to improve creative efficiency through tools, automation, and emerging technologies.
• Travel occasionally to visit clients, team meetings, and/or events (likely 1-3 times/year).

Requirements

• 3+ years of experience in performance creative, paid social, or a related field, preferably within an agency environment.
• 2+ years of experience owning client relationships and delivering creative tied to performance outcomes.
• A strong understanding of how creative and media work together, with experience partnering with media teams on testing, scaling, and optimization strategies.
• Working knowledge of paid media platforms, especially Meta Ads Manager, with familiarity across TikTok, YouTube, Amazon, and emerging channels.
• Strong creative and performance marketing instincts, with the ability to develop and iterate on messaging, hooks, headlines, and ad copy that resonate across audiences, platforms, and funnel stages to drive engagement and conversion.
• Excellent organizational and project management skills, with experience managing multiple timelines, deliverables, and workstreams simultaneously.
• Strong client-facing communication skills, including presenting creative work, performance insights, and strategic recommendations.
• Active awareness of emerging trends, platform evolution, and culturally relevant moments, with a proactive approach to staying current on shifts shaping consumer behavior and creative best practices.
• Actively explores and leverages AI tools and emerging technologies to enhance creative development, optimize workflows, and drive operational efficiency.
• A collaborative mindset with the ability to work cross-functionally across Media, Design, Production, and Client Strategy teams.

Qualifications

• Strong analytical skills and the ability to interpret performance data to inform creative strategy.
• Proven track record of delivering high-performing creative campaigns that meet or exceed client KPIs.
• Experience in managing multiple projects and deadlines simultaneously.
• Excellent interpersonal and communication skills, with the ability to present complex ideas clearly and persuasively to clients and stakeholders.
• Ability to work independently and as part of a team, with a proactive and solution-oriented approach.

Skills

• Strong understanding of digital advertising platforms (Meta, TikTok, YouTube, Amazon, Programmatic).
• Proficiency in Adobe Creative Suite and other design tools.
• Experience with analytics and data visualization tools.
• Ability to manage multiple projects and priorities effectively.
• Strong client relationship management skills.
• Knowledge of emerging trends and technologies in digital marketing.

Benefits

At Wpromote, we offer a comprehensive benefits package including remote-first culture, unlimited PTO, extended holiday breaks, flexible schedules, 100% paid parental leave, 401(k) matching, medical, dental, vision, life, pet insurance, sponsored life insurance, short-term disability insurance, and additional voluntary insurance. Annual Class Pass credits and more!

Pay

The anticipated annual salary for this role ranges from $75,000 - $85,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state's salary threshold for exempt employees.

Schedule

This role may be performed remotely in most states within the US, with some exclusions. While this role offers the flexibility to work remotely, we have office hubs in Los Angeles, Chicago, and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person!

Important Notice

Beware of Job Scams: Wpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.