Performance Content Editor (Remote, Part-Time, Contractor — 20 hrs/week)

📌 Key Responsibilities Video Content — TikTok & Meta Ads Edit raw UGC clips into short-form ad creatives for TikTok (9:16) and Meta (feed, story, reel).Cut for hook-first structure — the first 2–3 seconds need to stop the scroll.Add captions, subtitles, and text overlays that reinforce the message.Deliver multiple cuts per asset (different hooks, different CTAs) to enable rapid testing.Maintain a consistent brand tone across every edit — premium, confident, direct.Light motion graphics (transitions, animated text, simple callouts) is a plus. Static Ads — Meta Create static ad creatives in Photoshop, Canva, or equivalent for Meta feed and story placements.Build and iterate on ad formats: product-forward, benefit-focused, social proof.Write or refine short ad copy and CTAs that fit the brand voice.Produce clean, test-ready assets at correct platform specs. Amazon Assets (nice-to-have area, not core) Edit existing listing images (main images, lifestyle shots, infographics) to improve clarity and conversion.Update and maintain A+ Content modules with current product positioning and visuals. Also In Scope File organization — assets named, versioned, and organized.Basic copywriting — punchy headlines/CTAs without needing a copywriter every time. ⚡ Requirements 2+ years editing short-form video for paid social (TikTok and/or Meta ads — not just organic).Proficiency in Premiere Pro, CapCut, or equivalent.Proficiency in Photoshop and/or Canva for static ad creation.Strong understanding of direct-response creative principles — hooks, CTAs, pacing.Proven experience producing multiple variations of the same asset for testing (different hooks/CTAs/angles).Ability to work confidently with raw UGC and turn it into polished, performance-focused ads.Reliable, self-managed, clear communicator on timelines. ✅ Nice-to-Have Amazon listing imagery / A+ Content experience.Light motion graphics (After Effects, CapCut effects, animated overlays).E-commerce/DTC background; familiarity with performance metrics (CTR, CPA). 📄 Portfolio Note Priority given to candidates who can show actual paid ad creatives and explain how they used performance data to iterate — not just showcase reels.