Jobs · Marketing · New York

Partner Marketing Specialist

Pigment · New York, NY · 2 mo ago
HybridMarketing$400/hrFull-time

Pigment is the AI-powered business planning and performance management platform designed for agility and scale. Founded in 2019, Pigment is one of the fastest-growing SaaS companies globally, serving clients like Unilever, Snowflake, Siemens, and DPD. Our team of 600+ works across Paris, London, New York, Toronto, San Francisco, and Austin, having raised nearly $400M from top-tier investors.

About the role

We are seeking a Partner Marketing Manager to lead our partner marketing initiatives with ISV, CSP, and System Integrator partners. This role involves developing and executing comprehensive go-to-market programs to drive enterprise adoption of Pigment through strategic partnerships. Key responsibilities include designing and executing go-to-market programs with major cloud partners, creating joint marketing campaigns, and collaborating with Product Marketing to build partner messaging frameworks and enablement materials.

Responsibilities

  • Design and execute comprehensive go-to-market programs with major cloud partners, focusing on enterprise customer acquisition.
  • Create joint marketing campaigns targeting C-suite and senior decision-makers at partner organizations, emphasizing AI transformation and business value.
  • Collaborate with Product Marketing to build partner messaging frameworks and create high-quality enablement materials, including pitch decks, solution briefs, case studies, and demo scripts.
  • Oversee end-to-end campaign execution with partners, coordinating across various teams to ensure flawless delivery.
  • Participate in joint business planning processes with key partners, including quarterly planning, campaign calendars, and success metrics.
  • Work with partner leadership and sales managers to identify priority customer or partner accounts.
  • Develop scalable processes and a partner marketing content library, ensuring partners have easy access to the latest materials and messaging.
  • Track, measure, and report on partner marketing performance, including partner-sourced pipeline, influenced revenue, and campaign ROI.
  • Represent Pigment at partner events, executive briefings, and industry conferences as needed.

Requirements

  • 5+ years of marketing experience, with a significant focus on partner marketing in B2B technology environments.
  • Deep expertise building and executing partner marketing programs with cloud partners in a startup or scale-up environment.
  • Experience working for a late-stage, hypergrowth, or pre-IPO technology company.
  • Strong understanding of enterprise buyer journeys and the ability to create marketing programs that resonate with C-level executives.
  • Proven ability to manage complex, cross-functional initiatives with multiple stakeholders across organizations.
  • Highly organized and detail-oriented, with the ability to manage multiple programs simultaneously while maintaining quality.
  • Excellent written and verbal communication skills, with experience creating executive-level content and presentations.
  • Data-driven and comfortable tracking marketing metrics, analyzing performance, and optimizing programs based on results.
  • A "get it done" mentality and willingness to jump in wherever needed to ensure program success.

Qualifications

  • Knowledge of AI and its applications in business planning and performance management.
  • Experience with marketing automation tools and platforms.
  • Ability to work independently and as part of a team.
  • Strong organizational and project management skills.
  • Passion for technology and a commitment to innovation.

Skills

  • Strategic thinking and execution.
  • Effective communication and presentation skills.
  • Ability to build and maintain relationships with partners and internal teams.
  • Proficiency in Microsoft Office Suite.

Benefits

  • Competitive salary and benefits package.
  • Flexible work schedule and remote work options.
  • Opportunities for professional growth and development.
  • Collaborative and inclusive work culture.

Pay

Competitive salary based on experience and qualifications.

Schedule

Full-time position with flexible hours to accommodate the needs of the role and the team.

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