Partner Marketing Manager (Remote)
Accuris · Colorado, United States · 1 wk ago
Marketing$110k–$130k/yrFull-time
Key Responsibilities
- Develop and execute joint marketing programs with SDO and publishing partners
- Create co-branded campaigns, webinars, customer stories, thought leadership, and launch activities
- Support strategic partner communications and relationship-building initiatives
- Coordinate partner participation at industry events, advisory boards, and customer engagements
- Drive partner awareness of new platform capabilities and innovation initiatives
- Build and execute reseller marketing programs to support pipeline generation and revenue growth
- Develop scalable reseller enablement materials including:Messaging guides,Campaign toolkits,Sales presentations,Battlecards,Social content,Email templates,Webinar kits
- Support reseller onboarding and ongoing go-to-market readiness
- Partner with Sales and Channel teams on co-selling campaigns and account-based initiatives
- Help establish marketing best practices, MDF usage guidance, and performance tracking for partners
- Identify opportunities to improve reseller engagement, activation, and market visibility
- Launch and manage integrated marketing campaigns across digital, email, webinars, social, and events
- Collaborate with regional marketing teams to localize and scale partner programs globally
- Measure and report on campaign performance, partner engagement, sourced pipeline, and ROI
- Support partner-related product launches, announcements, and customer communications
- Help create compelling messaging around Engineering Intelligence, standards workflows, digital engineering, compliance, and connected engineering ecosystems
- Work closely with Product Marketing to align partner messaging with company positioning and platform evolution
- Ensure consistency of branding and messaging across partner-facing materials
Qualifications
- 4–8+ years of experience in partner marketing, channel marketing, alliance marketing, or B2B technology marketing
- Experience supporting reseller/channel ecosystems and/or strategic partner programs
- Proven ability to execute multi-channel marketing campaigns
- Strong project management and organizational skills
- Excellent written and verbal communication abilities
- Experience working cross-functionally with Sales, Product, and Executive stakeholders