Partner Marketing Manager

About the role

You'll scale Everlaw’s partner channel by building and executing go-to-market strategies that accelerate growth across our partner ecosystem. Working closely with sales, marketing, and business development teams, you’ll transform platform-and-provider partnerships into active co-selling engines, joint campaigns, and scalable partner enablement programs that drive measurable business outcomes.

Responsibilities

• Develop and implement comprehensive annual partner marketing plans that align overall company growth targets with partner business objectives.
• Build and maintain strong relationships with key channel partners, collaborating regularly to execute joint go-to-market campaigns, co-marketing collateral, and events.
• Manage partner communication channels, including email campaigns and newsletters, while collaborating with program management on the partner portal.
• Adapt direct customer training and certification materials for partner technical teams, ensuring they are equipped to support end customers on Everlaw solutions.
• Track, analyze, and report on partner marketing budgets, campaign performance, and ROI to continuously optimize channel initiatives.
• Analyze market trends and the competitive landscape to identify new high-impact partner marketing opportunities.

Requirements

• At least 4 years of partner marketing experience, including a strong background in the SaaS industry.
• Authorized to work in the United States (Everlaw is not sponsoring U.S. employment visas for this role).

Qualifications

• Deep understanding of partner ecosystems, channel marketing strategies, and joint go-to-market execution.

Skills

• Clear, fast, and collaborative communicator with strong presentation skills and the ability to build trust with cross-functional teams and external partners.
• Strong analytical skills and proficiency with marketing automation tools and CRMs to track, report on, and optimize campaign performance.
• Thrives in autonomous environments, managing campaign budgets and adapting quickly to shifting priorities without close supervision.
• Experience in the legal technology industry (bonus).
• Knowledge of cloud-based software architectures and solutions (bonus).
• Experience working directly with Salesforce (bonus).

Benefits

• Comprehensive medical, dental, and vision coverage
• Flexible Spending Accounts for health and dependent care expenses
• Membership to Modern Health to support mental health and wellness
• Paid parental leave
• Company-sponsored life and disability insurance
• Competitive equity grants
• 401(k) plan with company matching of up to 4% of eligible annual compensation
• 17 paid vacation days, 11 federal holidays, and paid sick leave
• Four "Everlawlidays" (additional paid company-wide days off) per year
• Annual allocation for learning & development and relevant professional membership dues
• Hy