Partner Marketer (English and Mandarin Chinese) [AQ-11029]
We are seeking a dynamic professional to join a globally recognized leader in technology, renowned for its innovative advertising business. This role will significantly impact rapid growth by managing crucial external relationships and driving marketing success in the adtech space. Fluency in both English and Mandarin Chinese is required.
About the Role
This role is central to expanding the client’s advertising business by fostering strong relationships with external campaign management partners. You will ensure these hybrid tech agencies integrate seamlessly with the client’s platforms, maintain brand consistency, and achieve maximum marketing impact. The position demands a hands-on approach, balancing strategic planning with execution in a fast-paced environment.
Responsibilities
- Build and nurture productive relationships with external campaign management partners, guiding them to achieve strategic objectives and adhere to marketing guidelines.
- Lead content strategy for partners by reviewing marketing collateral (event slides, blogs, webinars, social posts) to ensure strict brand alignment.
- Oversee the successful execution of partner-led marketing campaigns and support joint marketing initiatives for major industry trade shows and seasonal spikes, including regional events.
- Collaborate with internal Business Development teams, Partner Managers, and regional marketing squads to coordinate co-marketing efforts and evaluate potential new partnerships.
- Track key business metrics and deliver actionable insights to optimize partner activities, campaign performance, and long-term scalability.
- Manage operational responsibilities, including creating project briefs, presentations, content toolkits, and conducting training sessions for partners.
Requirements
- 5–7 years of experience managing partner marketing relationships, with a heavy emphasis on hands-on execution.
- Complete fluency in written and spoken English and Mandarin Chinese, used daily for communication with partners and regional teams in APAC.
- Direct experience within adtech, digital advertising platforms, or Mobile Measurement Partners (MMPs), with a strong grasp of app developer advertising, attribution models, and technical product marketing narratives.
- Proven track record supporting global partner marketing strategies, specifically bridging activation plans across Western markets and the Asia-Pacific region.
- Ability to manage multiple partners, prioritize overlapping deadlines, and maintain meticulous attention to detail during high-volume periods.
Preferred Qualifications
- Prior experience working at major digital platforms or adtech competitors.
- Self-starter who can adapt quickly, work independently, and navigate a fast-moving corporate landscape.
- Exceptional collaborative and interpersonal skills, with the ability to build trust and lead projects across geographically distributed teams.
- Strong grasp of standard digital business metrics, analytical rigor, and creative problem-solving.
Schedule
- Generally standard business hours, with flexibility required for evening calls (typically Monday evenings) to accommodate global team syncs with APAC.
- Potential for occasional domestic travel (1–2 days) to support in-person marketing and launch events.
- Initial 6-month contract with a strong intent to extend up to 12 months based on performance.
Benefits
Eligible talent get access to:
- Subsidized health, vision, and dental plans.
- Paid sick leave.
- Retirement plans with a match.
- Free online training through Aquent Gymnasium.