Part-Time Student Social Media Coordinator, Marketing and Communications, Office of Student Life

Students eligible for Federal Work-Study are encouraged to apply.

About the role

The Part-Time Student Social Media Coordinator plays a key role in developing and managing content that promotes the services, events, and initiatives of the Office of Student Life and its 30 plus departments, including the Indiana Memorial Union, Student Health Center, Residence Life, and Rec Sports. This position provides students the opportunity to work in an agency-like atmosphere where creative problem-solving and collaboration with colleagues lead to the development of effective strategies to build awareness, engagement, and action from target audiences.

Responsibilities

• Develops innovative and creative social media content in line with the Office of Student Life's branding efforts (i.e., original text, photos, videos, and news).
• Strategizes, creates, and posts content on social media accounts to engage with the IU community regarding services, promotions, events, and other offerings.
• Creates vertical videos/Reels to promote the Office of Student Life and its departments.
• Oversees and maintains social media accounts on platforms such as Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
• Maintains and consults the Communications Calendar for social media content, working with partners and planning promotions.
• Produces monthly and quarterly social media analytics reports to assess content performance and inform future strategies.
• Collaborates with the marketing team, campus partners, and clients to implement engaging social media strategies.
• Writes and edits copy for summer and fall campaigns, including ad copy and print materials.
• Collects data and metrics to create monthly and quarterly reports to help determine future social media strategies.
• Photographs events and locations to enhance content and support marketing initiatives.

Requirements

• Currently enrolled as a student at Indiana University Bloomington.
• Extensive experience with social media platforms and strategies for audience engagement.
• Experience filming and editing vertical videos/Reels, including framing, sound, text integration, and editing techniques.
• Experience in photography, with knowledge of basic photography principles.
• Portfolio of work showcasing a range of creative projects.

Qualifications

Preferred:

• Pursuit of a degree in Marketing, Communications, Media Advertising, Journalism, Digital Media, or a related field.
• Experience managing social media accounts (beyond personal accounts).
• Experience creating interactive graphics using Adobe After Effects.
• Experience in shooting and editing still photography.
• Understanding of effective marketing tactics and audience engagement strategies.
• Comfortable with talking to others and presenting ideas confidently.

Skills

• Strong understanding of social media platforms and how to strategically engage audiences.
• Proficiency in video editing software such as CapCut, Premiere Pro, Canva, Adobe Express, and Adobe Photoshop.
• Familiarity with Microsoft Office programs.
• Exceptional attention to detail.
• Professionalism, dependability, and respect for others.
• Strong decision-making skills and ability to work independently.
• Excellent written and verbal communication skills.
• Ability to collaborate effectively in a team-oriented environment.
• Creative mindset with a strong sense of curiosity.
• Self-motivated with a passion for learning and continuous improvement.
• Open to constructive feedback to enhance skills.
• Willingness to stay up to date on current trends, techniques, and technologies in video production.

Benefits

For full-time staff employees, Indiana University offers a wide array of benefits including:

• Comprehensive medical and dental insurance.
• Health savings account with generous IU contributions.
• Healthcare and dependent care flexible spending accounts.
• Basic group life insurance paid by IU.
• Voluntary supplemental life, long-term disability, critical illness, and supplemental accidental death & dismemberment insurance.
• Base retirement plan with generous IU contributions, subject to vesting.
• Voluntary supplemental retirement plan options.
• Tuition subsidy for employees and family members taking IU courses.
• 10 paid holidays plus a paid winter break each year.
• Generous paid time off plans.
• Paid leave for new parents and IU-sponsored volunteer events.
• Employee assistance program (EAP).

Pay

$15.00 per hour

Schedule

• Approximately 10 - 15 hours per week.
• This position requires flexibility for evening and weekend events while maintaining some office hours.
• This is an in-person position located in Bloomington, Indiana.