Part time Freelance Social Media Manager Pharma experience

About the role

Our client, a leading experiential / digital agency, is looking for a Freelance Social Media Manager to assist their team! This is a part-time role (~10-15 hours per week but could scale up depending on workload). Client is ideally looking for candidates based in NYC, who can come into the office as needed for client meetings or brainstorms.

The Freelance Social Media Manager must have experience with Veeva or another MLR platform as this is for a pharmaceutical / healthcare client within the agency.

Responsibilities

• Manage the day-to-day execution of organic social media channels for a medical aesthetics account, ensuring content is published accurately, on schedule, and aligned with brand objectives.
• Own and maintain monthly social content calendars, publishing workflows, platform management, and approval processes across multiple social channels.
• Partner closely with Strategy, Creative, Project Management, and Community Management teams to coordinate content development, launch plans, and campaign execution.
• Establish and maintain community management guidelines, brand voice standards, response protocols, and escalation processes.
• Provide oversight and support to Community Managers, ensuring consistent engagement, customer care, and brand representation across social platforms.
• Participate in social-first creative ideation and content planning, contributing strategic recommendations based on audience insights and business goals.
• Monitor social listening, audience sentiment, engagement trends, and platform performance to identify opportunities for optimization and growth.
• Support monthly reporting efforts by analyzing social performance data and providing actionable recommendations to improve content effectiveness and community engagement.

Requirements

• 3+ years of experience in social media management, content planning, community management, or digital marketing.
• Experience managing organic social media channels for consumer brands, preferably within medical aesthetics, beauty, skincare, healthcare, or other regulated industries.
• Strong background in content calendar management, publishing workflows, platform administration, and social campaign execution.
• Experience developing and maintaining community management guidelines, brand voice standards, and engagement best practices.
• Proficiency in social media platforms including Instagram, Facebook, TikTok, LinkedIn, and emerging social channels.
• Strong understanding of social listening, audience engagement, sentiment analysis, and performance reporting.
• Ability to analyze social metrics and translate performance insights into strategic recommendations.
• Experience collaborating with cross-functional teams including Strategy, Creative, Project Management, and Community Management.
• Excellent organizational, communication, and project management skills with the ability to manage multiple priorities in a fast-paced environment.
• Familiarity with regulated marketing environments and approval processes is strongly preferred.

Work authorization

To represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.