Paid Social Media Specialist (Facebook Ads)

About the role

The Job Do you have Facebook Ad Experience? Have you managed adverting budget for clients on a monthly basis? Do you have a passion for understanding data, creating campaigns, and generating leads/revenue for clients? Would you like to work around other super smart and energetic campaign managers and learn from a team of super-intelligent peers? If you answered YES to any of the above, then we want to chat with you.

Responsibilities

• Manage and execute multiple ad campaigns including but not limited to audience research, account setup, campaign configuration and implementation.
• Experience with Facebook and Instagram services, including Ad Manager, Business Manager, Audience Insights, Facebook Analytics, and Facebook Pixels.
• The ability to deploy an effective lead nurturing campaign strategy.
• Perform post-campaign analysis to determine performance and ROI.
• Provide regular reporting on client ad performance to the project management team and to senior management.
• Develop and continuously optimize ad creative, ad copy and landing pages.
• Work with all aspects of Social Media advertising including but not limited to automation, ad scheduling, conversion tracking, offers, video ads, e-commerce, and bidding optimization.

What We Offer

• Competitive range of benefits designed to support your health, growth, and well-being.
• Health and Wellness: Comprehensive medical, dental, vision coverage, along with complimentary access to an on-site gym.
• Retirement Savings Plan: 401(K) with company matching contributions.
• Paid Time Off: Paid time off (PTO) and company-observed holidays.
• Professional Development: An additional PTO day each year dedicated to professional development, along with access to a wide range of complementary courses and training programs.
• Community Engagement: One extra PTO day annually to participate in volunteer activities.
• Career Growth Opportunities: Structured career advancement pathways within the company.
• Work Environment: A casual dress code to maintain a comfortable and professional atmosphere conducive to productivity.
• Employee Engagement: Company-sponsored activities, including outings and holiday events.
• Recognition Programs: Peer-nominated monthly awards.
• Learning & Development Initiatives: Youniversity bi-monthly, employee-led training sessions.

Required Experience

• Facebook Business Manager: 2-3 Years.
• Must have experience managing ad spend.