Paid Social Lead

We need to output HTML fragment with sections: About the role? Actually the posting includes "About Clients Blackbox" etc. We need to use

for section headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We must only include sections that have real specific content. We have content about the role (description), responsibilities (What You'll Own), requirements (Requirements), maybe qualifications (Preferred Experience?), skills (maybe implied), benefits (Benefits). No pay or schedule specifics given, so we should not include Pay or Schedule sections. Also we should not repeat job title as heading. Also we need to include meta info like maybe "Clients Blackbox is a performance marketing agency..." as part of About the role? The instruction: Use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we need to decide which sections to include based on content. We have: - About Clients Blackbox: description of company, mission, etc. Could be "About the role" or maybe "About the company". But the allowed headings include "About the role". We can put company description under About the role. - The Opportunity: description of role, senior hands-on role, etc. Could be part of About the role as well. - What You'll Own: responsibilities bullet list. - Requirements: bullet list. - Preferred Experience: could be Qualifications or Skills. We have "Preferred Experience" list. Could be under Qualifications. - How You Work: maybe Skills? Could be under Skills. - Benefits: bullet list. We must not include Pay or Schedule. We must preserve all substantive information, not invent or summarize away detail. Must not repeat job title as heading. Must not put Job ID etc. We must remove boilerplate: cookie/navigation/legal/EEO etc. There's none. We must output only HTML fragment, no /, no markdown fences. Thus produce something like:

About the role

... description ...

Responsibilities

• ...
...

Requirements

• ...
...

Qualifications

• ...
...

Skills

... maybe from How You Work ...

Benefits

• ...
...

We need to ensure we include all substantive info. Let's extract details. About Clients Blackbox: "Blackbox Clients Blackbox is a performance marketing agency specializing in Meta advertising for Registered Investment Advisors. We help financial advisors grow their practices by generating qualified appointments with high-net-worth prospects. Our proven video sales letter methodology has generated more than $45 billion in AUM pipeline for financial advisors across the country. We operate with a performance-first mindset. Our clients hire us to deliver qualified appointments at a specific cost per appointment, with target show rates and close rates that make the economics work for their practice. Clients Blackbox is in a major growth period, and we're looking for a Senior Paid Media Strategist / Paid Media Lead who can own client performance across media buying, strategy, messaging, creative testing, and client communication." That's the about. The Opportunity: "This is a senior hands-on role for an experienced performance marketer who can operate beyond Ads Manager. You'll own a portfolio of client accounts end to end - leading client conversations, managing Meta performance, writing direct-response copy and video sales letter scripts, developing testing strategies, and diagnosing where performance can improve across the funnel. You'll report to the Associate Director of Operations and be directly accountable for client performance, relationships, and retention." We can combine with About the role. What You'll Own: Bullet list: - Client Strategy & Relationships - Own a portfolio of client accounts and serve as the primary strategic point of contact - Lead bi-weekly client calls covering performance, strategy, testing priorities, and next steps - Prepare and send bi-weekly performance reports at least 24 hours before scheduled calls - Translate performance data into clear recommendations and strategic decisions - Build strong client relationships that support retention, renewals, and referrals - Proactively identify and address account risks and opportunities - Paid Media Performance - Build, launch, and optimize Meta campaigns focused on lead generation and appointment booking - Manage budgets, audiences, bid strategies, account structure, and creative testing - Monitor daily performance against cost-per-appointment and other key acquisition metrics - Diagnose underperforming campaigns and determine where changes are most likely to improve results - Develop structured testing strategies across audiences, offers, messaging, creative, and campaign variables - Copy & Creative Strategy - Write direct-response ad copy and video sales letter scripts for financial services audiences - Develop hooks, angles, offers, and messaging variations for testing - Use performance data to generate new creative and messaging hypotheses - Collaborate with video editors and provide clear creative direction - Use AI tools to accelerate research and copy development while maintaining quality and strategic judgment - Tracking & Funnel Execution - Set up and troubleshoot tracking, Meta pixels, and conversion events - Configure Calendly integrations, Zapier automations, and lead-routing workflows - Identify and resolve technical issues between advertising platforms and client systems - Evaluate performance across media, messaging, tracking, and lead flow to identify the source of funnel problems Requirements: - 5+ years of hands-on paid media experience, with substantial Meta advertising responsibility - Experience simultaneously managing multiple client accounts and leading client-facing strategy conversations - Proven ability to manage campaigns toward defined performance targets while supporting client retention - Strong direct-response copywriting skills, including ad copy and scripts - Experience developing and testing creative concepts, hooks, angles, and messaging - Experience with conversion tracking, pixels, and basic marketing automation - Strong communication, organization, analytical, and problem-solving skills Preferred Experience: - Financial services marketing - Lead-generation and appointment-setting campaigns - Video sales letter marketing - High-ticket or considered-purchase funnels - Performance marketing agency experience - Direct-response advertising How You Work: Paragraph: "You take ownership. When performance drops, you investigate the account, identify the likely cause, develop a strategy, and act. You're comfortable moving between media buying, client strategy, copy, creative, and funnel performance without losing sight of the bigger picture. You can explain complex performance issues clearly, make decisions based on data, and operate with a high level of accountability. You want to be responsible for making the account work - not one of several people waiting for someone else to make the call." Benefits: - Paid Time Off, including vacation, sick time, and public holidays - Training & Development - Work From Home - Flexible Schedule - Performance Bonus We need to output HTML. We must not include Pay or Schedule sections. We need to decide where to put "How You Work". Could be under Skills. Or we could create a Skills section with that paragraph. Qualifications: maybe Preferred Experience. Thus:

About the role

... combine About Clients Blackbox and The Opportunity ...

Responsibilities

... all bullet points from What You'll Own ...

Requirements

... Requirements list ...

Qualifications

... Preferred Experience list ...

Skills

... How You Work paragraph ...

Benefits

... Benefits list ...

Make sure to preserve all details exactly as given, no summarizing. We need to ensure we don't lose any bullet points. Let's craft the About the role paragraph: combine the two paragraphs. About Clients Blackbox paragraph: "Blackbox Clients Blackbox is a performance marketing agency specializing in Meta advertising for Registered Investment Advisors. We help financial advisors grow their practices by generating qualified appointments with high-net-worth prospects. Our proven video sales letter methodology has generated more than $45 billion in AUM pipeline for financial advisors across the country. We operate with a performance-first mindset. Our clients hire us to deliver qualified appointments at a specific cost per appointment, with target show rates and close rates that make the economics work for their practice. Clients Blackbox is in a major growth period, and we're looking for a Senior Paid Media Strategist / Paid Media Lead who can own client performance across media buying, strategy, messaging, creative testing, and client communication." The Opportunity paragraph: "This is a senior hands-on role for an experienced performance marketer who can operate beyond Ads Manager. You'll own a portfolio of client accounts end to end - leading client conversations, managing Meta performance, writing direct-response copy and video sales letter scripts, developing testing strategies, and diagnosing where performance can improve across the funnel. You'll report to the Associate Director of Operations and be directly accountable for client performance, relationships, and retention." We can combine them into one paragraph separated by a space. Now Responsibilities: need to preserve bullet points exactly as given, including sub-bullets? The original had headings like "Client Strategy & Relationships" then bullet points indented. We need to output

• for any list of duties/requirements/benefits. Should we include the headings as list items? Probably we can include them as list items, but they are not duties; they are categories. Could we make them as
• Client Strategy & Relationships
then sub-items? But spec says use
• for any list of duties/requirements/benefits. It doesn't forbid nested lists, but we can just flatten: each duty as a li. However we risk losing the grouping headings. But we can include them as li items with the heading text. That preserves the info. Thus list items: - Own a portfolio of client accounts and serve as the primary strategic point of contact - Lead bi-weekly client calls covering performance, strategy, testing priorities, and next steps - Prepare and send bi-weekly performance reports at least 24 hours before scheduled calls - Translate performance data into clear recommendations and strategic decisions - Build strong client relationships that support retention, renewals, and referrals - Proactively identify and address account risks and opportunities - Build, launch, and optimize Meta campaigns focused on lead generation and appointment booking - Manage budgets, audiences, bid strategies, account structure, and creative testing - Monitor daily performance against cost-per-appointment and other key acquisition metrics - Diagnose underperforming campaigns and determine where changes are most likely to improve results - Develop structured testing strategies across audiences, offers, messaging, creative, and campaign variables - Write direct-response ad copy and video sales letter scripts for financial services audiences - Develop hooks, angles, offers, and messaging variations for testing - Use performance data to generate new creative and messaging hypotheses - Collaborate with video editors and provide clear creative direction - Use AI tools to accelerate research and copy development while maintaining quality and strategic judgment - Set up and troubleshoot tracking, Meta pixels, and conversion events - Configure Calendly integrations, Zapier automations, and lead-routing workflows - Identify and resolve technical issues between advertising platforms and client systems - Evaluate performance across media, messaging, tracking, and lead flow to identify the source of funnel problems That covers all. Now Requirements list: - 5+ years of hands-on paid media experience, with substantial Meta advertising responsibility - Experience simultaneously managing multiple client accounts and leading client-facing strategy conversations - Proven ability to manage campaigns toward defined performance targets while supporting client retention - Strong direct-response copywriting skills, including ad copy and scripts - Experience developing and testing creative concepts, hooks, angles, and messaging - Experience with conversion tracking, pixels, and basic marketing automation - Strong communication, organization, analytical, and problem-solving skills Qualifications (Preferred Experience): - Financial services marketing - Lead-generation and appointment-setting