Paid Search Manager - Lead Generation

Paid Search Manager - Lead GenerationLocation: Austin, TX (Hybrid. In office Monday, Wednesday, Friday) Reports To: Director of Paid AdsTeam: Search Engine MarketingThe OpportunityPaid search moves fast, and execution is what turns strategy into results.As SEM Manager, you will manage day to day paid search and paid social performance for a portfolio of B2B client accounts, building campaigns, optimizing spend, and translating platform data into clear, actionable next steps. Your focus is generating qualified leads that move through a sales pipeline, not just clicks or impressions.This role is built for someone who has a strong command of the platforms and is ready to take on more ownership over account health, client communication, and performance outcomes. You will work closely with a Senior SEM Manager and a rockstar analytics team, learning how lead quality and pipeline signals connect to revenue while building the judgment to make bigger calls over time.This is a hands-on execution role with a clear growth path toward greater strategic ownership.About IntellibrightIntellibright is a performance driven digital marketing agency built around accountability and close client partnerships. Our proprietary revenue analytics connect marketing activity directly to pipeline, sales, and revenue.Recognized by Inc. 5000 and the Financial Times 500 as one of the fastest growing companies in the Americas five years running, Intellibright is a profitable, self funded agency headquartered in Austin, Texas.Search at Intellibright does not operate in isolation. SEM is tightly integrated with SEO, CRO, Analytics, Web, and Digital Strategy so paid demand converts, compounds, and scales.What You Will OwnDay to day management of Paid Search and Paid Social campaigns across an assigned portfolio of B2B lead generation clientsCampaign build, structure, and ongoing optimization tied to defined KPIs, with lead quality and MQL to SQL conversion as core measures of successKeyword, intent, and query level management across branded, non branded, and local demand, with a focus on high intent B2B search behaviorBudget pacing and bid management within approved allocationsRegular monitoring of account health, flagging risks and opportunities to your Senior SEM ManagerImplementation of platform automation and AI bidding strategies within established guardrailsCoordination with client CRM and sales handoff processes to track leads from click through pipeline stageClear, accurate client facing reporting that connects campaign activity to lead volume, lead quality, and pipeline contributionPartnership with Analytics to pull insights and apply them to active optimizationsCoordination with CRO, landing page, and website teams on campaign supported experiences, including lead form and gated content performanceResponsiveness to performance shifts, with escalation when trends require senior reviewHow You WorkYou execute against clearly defined KPIsYou know when to flag a trend versus when to act on it yourselfYou balance platform automation with hands on account managementYou think beyond clicks to intent, quality leads, and revenueYou understand that a lower volume of the right leads beats a high volume of the wrong onesYou communicate tradeoffs clearly to your manager and to clientsYou take ownership of the accounts in your portfolioYou are eager to build toward greater strategic responsibilityWhat We Are Looking For3 to 5 years of hands on paid search experience, ideally including B2B lead generation accountsSolid working knowledge of Google Ads and Microsoft Ads, paid social experience a plusAbility to manage campaigns against KPIs tied to lead quality, cost per lead, and efficiency, not just volumeFamiliarity with longer B2B sales cycles and how paid media supports pipeline rather than immediate transactionsComfort working with CRM platforms such as HubSpot or Salesforce to track lead flow and campaign attributionExperience managing meaningful budgets with attention to pacing and performanceWorking understanding of AI, automation, and auction dynamicsComfort pulling insights from analytics tools and applying them to optimizationsClear written and verbal communication for client facing reportingAgency or multi client experience preferredStrong attention to detail and follow throughCompensation and BenefitsBase Salary: $54,000 to $76,000 depending on experience5 percent performance based bonus opportunity100 percent company paid healthcare premiums including medical, dental, vision, and life401(k) with up to 5 percent company match28 days combined PTO and holidays plus two additional remote work weeks annuallyCulture and ExpectationsHybrid role with required in office presence Monday, Wednesday, and FridayFast moving environment with high expectations and clear ownershipCollaborative teams that value clarity, accountability, and results16 plus years of profitable, self funded growthWhy This Role MattersThis role exists to keep client accounts running with precision day to day, so performance signals get caught early and opportunities do not sit unaddressed.If you want to build real paid search expertise inside a performance driven agency and grow into bigger responsibility over time, this is where you belong.