Page Six Social Media Manager, The California Post

Responsibilities

• Execute Page Six Hollywood social strategy by growing top of audience funnel brand awareness and driving newsletter signups
• Own the process of creating social creator videos to promote the newsletter, podcast and the social profiles of the the Page Six Hollywood staff
• Collaborate with audience development, video and editorial teams, leveraging established and emerging platforms for cutting-edge social media strategies that align with brand goals, driving content engagement and sign ups.
• Interpret data to inform strategies and decision-making. Ensure consistent, correct, and up to date data reports on an ongoing basis and for campaigns and special events as needed.
• Implement, manage, track and report on social campaigns across networks including but not limited to Meta and Tiktok, with a focus on ROI.
• Manage social media inquiries from sales and branded content teams, ensuring timely responses.
• Work seamlessly with editorial, video, design, marketing and product teams to align visual content, enhancing individual brand initiatives.
• Innovate content presentation on social media, experimenting with formats and interactive elements for engaging graphics and videos that showcase P6H content.
• Track and report on internet trends.
• Proactively engage the audience with timely, trend-inspired content that resonates within the entertainment realm.
• Convey ideas adeptly to both internal and external stakeholders, fostering productive collaboration.

Qualifications

• At least 5 years of experience managing multiple social media accounts for a major publisher or brand.
• Extensive experience with organic marketing and campaign management. Paid marketing experience a plus.
• Knowledge of micro and macro digital media trends and emerging platforms.
• Proven ability to think strategically and translate strategic goals into actionable social media plans that drive subscriber-focused results.
• Ability to multitask, balance priorities and thrive in a fast-paced environment, quickly adapting to changing trends and leveraging them to enhance social media strategies.
• Proficiency in metrics-based decision-making with an emphasis on reading and interpreting data.
• Adept at analyzing social media data to identify trends, make informed decisions, and refine strategies for optimal engagement.
• Familiarity with Adobe Suite and Meta Business Suite.
• Adept at being both a self-starter and team player who exhibits strong interpersonal and communication skills.
• Photo and video editing experience and excellent writing and copy-editing skills.
• Highly organized with exceptional attention to detail.

Pay

Base Pay Range: $75,000 - $85,000

Schedule

The shift schedule for this position will be Monday-Friday, 9 a.m.-5 p.m. PST.