Jobs · Marketing · California

Page Six Social Media Manager

California Post · Los Angeles Metropolitan Area · 1 wk ago
On-siteMarketingFull-time

Responsibilities

  • Execute Page Six Hollywood social strategy by growing top of audience funnel brand awareness and driving newsletter signups
  • Own the process of creating social creator videos to promote the newsletter, podcast and the social profiles of the the Page Six Hollywood staff
  • Collaborate with audience development, video and editorial teams, leveraging established and emerging platforms for cutting-edge social media strategies that align with brand goals, driving content engagement and sign ups
  • Interpret data to inform strategies and decision-making
  • Ensure consistent, correct, and up to date data reports on an ongoing basis and for campaigns and special events as needed
  • Implement, manage, track and report on social campaigns across networks including but not limited to Meta and Tiktok, with a focus on ROI
  • Manage social media inquiries from sales and branded content teams, ensuring timely responses
  • Work seamlessly with editorial, video, design, marketing and product teams to align visual content, enhancing individual brand initiatives
  • Innovate content presentation on social media, experimenting with formats and interactive elements for engaging graphics and videos that showcase P6H content
  • Track and report on internet trends
  • Proactively engage the audience with timely, trend-inspired content that resonates within the entertainment realm
  • Convey ideas adeptly to both internal and external stakeholders, fostering productive collaboration

Qualifications

  • At least 5 years of experience managing multiple social media accounts for a major publisher or brand
  • Extensive experience with organic marketing and campaign management
  • Paid marketing experience a plus
  • Knowledge of micro and macro digital media trends and emerging platforms
  • Proven ability to think strategically and translate strategic goals into actionable social media plans that drive subscriber-focused results
  • Ability to multitask, balance priorities and thrive in a fast-paced environment, quickly adapting to changing trends and leveraging them to enhance social media strategies
  • Proficiency in metrics-based decision-making with an emphasis on reading and interpreting data
  • Adept at analyzing social media data to identify trends, make informed decisions, and refine strategies for optimal engagement
  • Familiarity with Adobe Suite and Meta Business Suite
  • Photo and video editing experience and excellent writing and copy-editing skills
  • Highly organized with exceptional attention to detail

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