On Premise, Regional Account Manager (Non-Commercial)
Red Bull · Atlanta, GA · 1 wk ago
On-siteSales$92k–$138k/yrFull-time
About the role
The Regional Account Manager, Non-Commercial, is a key member of the national sales team responsible for driving business growth and strengthening customer partnerships across non-commercial foodservice channels in the United States.
Responsibilities
- Expand product availability and visibility across assigned customer accounts by partnering with customers to ensure products are well-positioned and aligned with category and consumer demand.
- Develop and execute annual promotional plans that support customer objectives and business growth. Present recommendations that balance company priorities with customer needs and goals.
- Identify opportunities to increase product visibility through merchandising, displays, and point-of-sale materials, while evaluating the effectiveness and return on investment of proposed initiatives.
- Build strong partnerships with sales, marketing, distributor, and customer teams to increase awareness of key account opportunities and ensure successful execution of business initiatives.
- Collaborate across functions to align strategies, share best practices, and support continued growth within assigned channels and accounts.
- Create effective communication networks that ensure alignment and information-sharing across customer organizations and internal teams.
- Conduct regular customer engagement activities to strengthen partnerships, uncover new opportunities, and support long-term growth.
- Establish consistent business review processes and reporting tools that help teams evaluate performance, identify opportunities, and maintain alignment across markets.
- Support the execution of customer agreements and business plans across assigned accounts and regions.
- Maintain clear, consistent communication with sales, marketing, distribution, and customer teams regarding programs, priorities, and business initiatives.
- Partner closely with internal and external stakeholders to ensure successful planning and execution of key activities.
- Work collaboratively with cross-functional teams, including marketing, finance, category management, and sales, to develop customer-focused business plans and compelling growth strategies.
- Leverage diverse perspectives and expertise across the organization to deliver innovative solutions and achieve shared business goals.
Requirements
- Minimum of five years of sales and key account management experience with a strong record of success
- Experience managing food management companies preferred
- Proven success in implementing regional programs across multiple non-commercial segments
- In-depth knowledge of the Fast-Moving Consumer Goods (FMCG) and broadline industries; Direct Store Delivery (DSD) experience is a plus
- Strong analytical skills and experience using internal and external data sources (e.g., IRI, Nielsen)
- Excellent communication, active listening, and collaboration skills
- Strong negotiation skills
- Innovative, solutions-oriented mindset, with the ability to absorb feedback and quickly translate it into action
- Self-motivated and able to work independently
- Highly proficient in Microsoft Excel and PowerPoint
Qualifications
- Bachelor’s degree required
- Fluency in English required; additional language skills are an advantage
- Travel 60-70%
Skills
- Ability to build and maintain strong relationships with regional customer contacts
- Effective communication and collaboration skills
- Strategic problem-solving abilities
- Ability to influence cross-functional teams and customers
- Strong analytical and data-driven skills
- Ability to manage budgets and monitor expenses
- Experience with post-program analysis and measuring business impact
- Knowledge of consumer purchasing behaviors and industry trends
- Ability to lead regular business reviews and communicate market insights
- Proficiency in Microsoft Excel and PowerPoint
Benefits
Benefits eligible, including:
- Comprehensive Medical, Dental and Vision Plans
- 401k Match
- Family Leave
- PTO & Paid Holiday Schedule
- Pet, Legal, and Life Insurance
- Tuition Reimbursement
Pay
$92,000 - 138,000 + cash incentives
Schedule
Permanent