On Premise Activation Agent

About the role

This is a field-based role based in San Antonio and Austin, TX is responsible for the success of a portfolio of Pre-Mix (RTD & FMB) bev-alc brands within a defined territory.

Responsibilities

• Drive brand presence, performance, and advocacy in select On Premise accounts using strategic engagement activities and business-focused solutions
• Spotting activation opportunities and proposing client brands as the solution to customers – activating against those opportunities quickly & efficiently
• Install and maintain appropriate point-of-sale / printed materials within accounts that are clean and current
• Planning, booking, and deploying at bar consumer experiences
• Impart key brand attributes to clients, trade, and consumers
• Partner with client commercial teams to identify commercial opportunities to support business growth
• Maintain open communication with client & agency stakeholders and support resources
• Complete accurate and timely management of agency initiatives including:- Budget and expense management
• All reporting responsibilities
• Tracking and management of performance data using agency-appointed platforms
• Participation in all internal training initiatives
• Point of Sale, asset and warehouse management

Qualifications

• A minimum of 3-4 years of experience in the beer or spirits industry, ready-to-drink experience preferred
• Confident and charismatic with excellent personal presentation and communication skills
• Ability to tailor communications for a variety of On Premise environments
• A self-starter that can implement a course of action or plan and see it through to a successful outcome with minimal supervision or oversight
• Must live and travel within assigned territory with access to reliable transportation
• Ability to work flexible hours and travel on an ad hoc basis, including nights and weekends required
• Computer and tablet literacy with the ability to use software applications, including Microsoft Word, Excel and PowerPoint, and e-mail programs such as Outlook
• Ability to use Business Information Tools, including performance dashboards, commercial sales platforms, and specialized customer tools
• Proven track record in building relationships with customers as well as internal associates
• Demonstrated ability to take the initiative to gather and use customer feedback to identify customer and market needs and challenges
• Diligence and ability to follow through on all commitments (internal and external stakeholders)
• Strong oral, written, presentation, and interpersonal communication skills
• Desire for mentorship and willingness to mentor others, contribute to team culture
• Manage administrative tasks with attention to meeting agency compliance guidelines and standards