North America Content Specialist
Prysmian is the world leader in the energy and telecom cable systems industry. We manufacture thousands of miles of underground and submarine cables and systems for power transmission and distribution, as well as medium-low voltage cables for the construction and infrastructure sectors. We also produce a comprehensive range of optical fibers, copper cables, and connectivity for voice, video, and data transmission in the telecommunications sector. With 30,000 employees worldwide, Prysmian empowers its team members to contribute to transforming the world.
About the role
The MarCom team is seeking a Content Specialist to elevate Prysmian’s brand story and promote our products across North America. The ideal candidate will develop and manage multimedia content, record and edit videos, design visual assets, and collaborate with internal teams to support marketing campaigns and PR efforts.
Responsibilities
- Create, manage, and distribute engaging multimedia content for digital and print channels.
- Record and edit video content for campaigns, events, and social media.
- Design visual assets aligned with brand guidelines.
- Manage social media content, plan, write, schedule, and monitor posts across major platforms.
- Track social performance and prepare analytics reports to measure engagement and brand impact.
- Write editorial content such as articles, web stories, newsletters, and blog posts.
- Collaborate with internal teams to gather subject-matter insights for content creation.
- Support PR and media efforts by assisting with press releases, media advisories, talking points, and pitches.
- Coordinate media for events and assist with visibility and activation across the North America footprint.
- Support sponsorship activities and help manage Cincinnati brand sponsorship planning and execution.
- Maintain promotional storefronts and oversee merchandising and upkeep of branded promotional platforms.
Requirements
- Degree in communications or related field (communications, marketing, graphic design, videography, or similar).
- 1-3 years of marketing/communications experience with hands-on content creation responsibilities.
- Understanding of B2B audiences, especially in industrial or technical sectors.
- Strong writing and communication skills, including familiarity with AP style.
- Professional social media content experience on platforms like LinkedIn, Facebook.
- Ability to travel 10-20% domestically.
Preferred Qualifications
- Experience with CMS platforms (Drupal, WordPress).
- Experience with Adobe Creative Suite (Premiere, InDesign, Photoshop, Illustrator; Canva or Figma also valuable).
- Creative problem-solving skills and ability to bring fresh ideas and solutions.
- Strong project ownership and ability to work independently and collaboratively.
- High attention to detail and ability to manage multiple projects and deadlines.
Job Offer Fraud Alert
We take the security of our candidates seriously. Please be aware of job offer scams involving individuals falsely claiming to represent our company. Our company will **never** ask for payment, fees, or financial information at any stage of the recruitment process. Communicate from non-company email addresses (e.g., Gmail, Yahoo) is a red flag. All legitimate communications from our recruitment team will come from an official company email domain (ending in @prysmian.com). If you believe you have been contacted regarding a fraudulent job offer or are unsure about the authenticity of a message, please contact us directly at narecruiting@prysmian.com.
Diversity, Equity, and Inclusion (DE&I)
Prysmian is committed to attracting and retaining a diverse workforce. We aim to create an inclusive environment where everyone feels respected, included, and free to express their potential. All managers and HRs are responsible for ensuring DE&I policies are respected during the recruiting process and recognizing and mitigating unconscious biases. Prysmian will make reasonable accommodations for any disclosed physical or neurological condition or disability of a qualified applicant unless the accommodation would impose an undue hardship on the operation of our business. Visit our DE&I page to learn more about Prysmian’s commitments.