Jobs · Marketing · Wisconsin

Content Specialist

Vail Resorts · Wilmot, WI · 3 wk ago
Marketing$22/hrFull-time

About the role

Our mission is to create the Experience of a Lifetime for our employees so they can, in turn, create the Experience of a Lifetime for our guests. We own and operate renowned destination resorts and regional ski areas, connecting them through an unrivaled network. Wilmot Mountain is hiring a part‑time seasonal Content Specialist to assist with content creation, resort storytelling, and social media management. The specialist will capture timely photo and video assets, co‑manage the resort’s social media channels, support PR distribution, and help elevate Wilmot’s brand presence.

Responsibilities

  • Assist with social and digital media content ideation, creation, posting, community management of social media channels, and reporting.
  • Independently capture, shoot, edit and publish multimedia content under tight deadlines.
  • Maintain a content production calendar with an organized schedule of cadenced messaging needs (Asana, Sprout Social, etc.).
  • Assist with the creation of multimedia content and creative asset development for social media, digital, video, website, blogs, CRM, offline advertising campaigns, and other platforms.
  • Utilize strong storytelling skills to bring the resorts’ brands to life across a variety of platforms and mediums.
  • Assist with larger‑scale resort brand photo and video shoots.
  • Organize and lead smaller‑scale resort photo and video shoots, including contracted models and photographers/videographers.
  • Work closely with the resort communications team to create messaging that aligns with the resort brand.
  • Support the social media channels for a secondary seasonal resort, collaborating with Social Media Contractors on content planning, capture guidance, posting, reporting, and management.
  • Photo and video asset management and tracking.
  • Assist with various PR‑related storytelling content needs as required.
  • Other miscellaneous communications and PR duties as assigned, including web content, article and listicle creation, coverage of resort events/attractions/conditions, CRM content contribution, and coordination with vendors, agencies, and contractors.
  • Basic administrative duties.
  • Other duties if assigned.

Qualifications

  • Bachelor’s degree preferred, preferably in Communications, Journalism or Marketing.
  • Strong storytelling and copywriting skills.
  • An eye for visual design, with the ability to work independently to capture photo and video assets.
  • Knowledge of Microsoft Office 365, Teams, Word, PowerPoint, and Excel.
  • Understanding and knowledge of social media platforms.
  • Experience with Sprout Social and other social media management programs is a plus.
  • Intermediate or above skiing or snowboarding ability.
  • High‑quality photo and video capture and editing experience is preferred.
  • Experience with Adobe Creative Cloud – especially Lightroom, Photoshop and Premiere Pro is a plus.
  • Ability to communicate with guests thoughtfully via social media in the resort’s brand voice.
  • Comfortable shooting, editing, and publishing video content, including proficiency with action cameras and phone apps.
  • Ability to work in a fast‑paced environment and meet deadlines.
  • Must be organized and thrive managing multiple projects at once.
  • Must be able to work within a flexible schedule to capture content at certain times (e.g., prior to resort openings, after major snowfall, during events, weekends).
  • Must be comfortable engaging in‑person with guests, models, and other resort employees to capture authentic content.
  • Must be familiar with leveraging and engaging guests in a brand voice via social media platforms and channels.
  • Must speak, read and communicate fluently in English.

Pay

Starting wage: $22.00/hr. – $31.45/hr.

Schedule

Winter Seasonal 2026/2027, Part‑time hours available. Minimum age: 18 years. Flexible schedule required to capture content before resort openings, after major snowfall, during events, and on weekends.

Benefits

  • Ski/mountain perks: free employee passes, discounted lift tickets for friends and family, and free ski lessons.
  • Additional employee discounts on lodging, food, gear, and mountain shuttles.
  • 401(k) retirement plan.
  • Employee Assistance Program.
  • Excellent training and professional development.
  • Health, medical, dental, and vision insurance plans for eligible seasonal employees after 500 hours.
  • Free ski passes for dependents.
  • Critical Illness and Accident plans.
  • Hybrid work environment: on‑site Tuesday‑Thursday for employees within 50 mi of the Broomfield office; remote options for employees in designated states.

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