New Home Advisor

About the Role

We are seeking a seasoned new home sales professional who understands how to sell high-end value versus selling discounts and incentives. The candidate must be skilled at selling “to-be-builts” and not just late-stage specs. You must have an ownership mentality and be creative with sales solutions, while keeping up with the competition and their offerings. Hakes Brothers builds luxury homes with high-end finishes at competitive prices, distinguishing us among our homebuilding peers.

Responsibilities

• Ensure every Hakes Brothers home buyer has an excellent experience purchasing a new home.
• Use honesty and integrity in all representations and negotiations, abiding by Hakes Brothers-approved parameters.
• Generate and foster leads and prospects with realtors, customer referrals, and potential buyers.
• Proactively follow up on leads.
• Represent Hakes Brothers at a model home and any sponsored or hosted events.
• Become proficient in sales strategies, including prospecting, product knowledge, competitor knowledge, and sales techniques.
• Maintain promotional signage in and around your assigned community.
• Conduct presentations to model home visitors and demonstrate community amenities.
• Promote Hakes Brothers by listing inventory homes on the MLS, sending email blasts, distributing flyers, and hosting model home grand openings and community/sponsored events.
• Conduct monthly or quarterly competitor market analysis (as applicable).
• Utilize the CRM (HubSpot) to prospect and manage buyer leads.
• Maintain model home/spec homes.
• Attend sales meetings and quarterly luncheons.
• Build relationships with realtors daily and make weekly visits to realty offices for presentations.
• Prepare required paperwork for each home sale and prospective purchasers.
• Communicate with buyers regarding construction start and completion dates, remaining actively involved in the sales process through closing.
• Contribute to a positive, cooperative, team-oriented sales environment.
• Maintain a professional appearance, demeanor, and communication at all times.
• Consistently achieve individual monthly sales goals and Avid survey results while delivering outstanding customer service.
• Manage ‘A+’ community and model presentation, prospect and backlog management, and monthly CMAs.
• Perform other duties as assigned.

Requirements

• High School diploma or GED.
• At least two years' relevant experience in sales (preferably commission-based).

Preferred: At least two years' new home sales experience.

Skills & Abilities

• Self-starter with a demonstrated ability in various sales and closing techniques.
• Enthusiastic and team-oriented attitude.
• Thorough and technical understanding of products to be sold.
• Excellent interpersonal and customer service skills.
• Excellent sales and negotiation skills.
• Excellent organizational skills and attention to detail (e.g., minimal mistakes in contract writing).
• Strong analytical and problem-solving skills.
• Proven ability to build and maintain relationships with clients.
• Ability to function well in a high-paced and, at times, stressful environment.
• Excellent proficiency with both the contract and the product.

Physical Requirements

• Prolonged periods sitting at a desk and working on a computer.
• Routine installation of community signage.
• Must be able to lift up to 15 pounds, occasionally.