National Sales Manager- Signs

Digital sign company based in Colorado Springs, CO seeking a full-time National Sales Manager with significant travel required.

About us

For over 15 years, we’ve partnered with some of the largest fuel retailers in North America to deliver an easy-to-use, highly configurable, patented solution that allows fuel marketers to execute their unique fuel pricing strategy faster and more accurately by reducing manual processes and human errors. We combine the stability of a well-established company with the agility of a technology-focused manufacturer—offering our employees a collaborative, growth-oriented culture where their ideas are valued and their careers can thrive.

Responsibilities

• Provide daily leadership, mentoring, and performance coaching to a distributed sales team.
• Manage the full sales lifecycle: from lead generation and pipeline development to deal closure and post-sale engagement.
• Analyze market trends to identify growth opportunities and new revenue channels.
• Support team members in developing deal strategies, preparing proposals, conducting negotiations, and finalizing contracts.
• Maintain pipeline accuracy and forecasting reliability using our CRM (HubSpot).
• Continuously evaluate and enhance sales processes, tools, and KPIs.
• Act as a senior point of contact for key customers, ensuring satisfaction and retention.
• Collaborate with Engineering, Marketing, and Customer Support teams to deliver aligned messaging and outstanding customer experiences.
• Prepare regular performance reports and strategic insights for executive leadership.
• Drive team accountability for lead conversion, customer engagement, and relationship management.
• Represent the company at industry trade shows, conferences, and customer events.
• Oversee recruitment, onboarding, and professional development of new sales talent.

Requirements

• Bachelor’s degree in Business, Marketing, or related field (or equivalent experience).
• 5+ years of B2B sales experience, including 2+ years in a sales leadership or management role.
• Proven success managing and motivating geographically distributed sales teams.
• Skilled in CRM platforms (HubSpot preferred), ZoomInfo, Microsoft Office Suite, and Adobe Acrobat.
• Willingness to travel up to 75% to support team members and meet with clients.

Benefits

• Health Care Plan (Medical, Dental and Vision)
• 401k with company match
• Life Insurance (Basic, Voluntary and AD&D)
• Paid Time Off (Vacation, Sick, Personal and Company Holidays)
• Short Term and Long Term Disability
• Training and Development

Pay

$100,000 - $120,000 per year (base + commission and incentives)