Membership Director
General Summary
The Membership Director is responsible for recruiting, developing, and retaining client relationships. This Associate develops and nurtures relationships, while recommending and promoting membership selections throughout the entire membership lifecycle. The Membership Director is responsible for generating and maintaining all topline revenue production for his/her designated Clubs or Campus.
About the Role
This position reports to the Vice President of Membership. Our Culture Our unique culture is at the heart of all we do and is guided by our values and behaviors. It’s what we expect of ourselves and each other every day. We call it our “Code of Culture”. Our Code of Culture includes Our Mantra, Our Actions We Live By, and Pete’s Promise: Our Mantra Respect The Past Accept Responsibility Pay it Forward Our Actions We Live By. It’s who we are when we step into our full power. Keep It Real. Always. We need open and honest discussions. We need courage to speak up and to call things out that aren't good enough. And we navigate tough conversations with empathy and grace. Think Ahead. Be An Owner. Always be proactive, not reactive; be on the front foot. If we want to be an owner of this business, we must act like it! Stay Humble. Hustle Harder. Show up and do the hard work. Be a gritty, roll-up-your-sleeves kind of crew. Know it’s never about one person— we are a part of a powerful team. One Team. One Voice. Be ONE united team. When we move in the same direction, there are no limits to what we can accomplish. Be Curious. Ask Why. Stay member curious. We seek to understand, and we never settle. We ask questions to truly understand the core of a matter. Pete’s Promise Service Forward Ruthlessly Consistent Do the Right Thing Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.
Responsibilities
- Complete a full sales cycle from point of inception to final sale and member integration.
- Responsible for active recruiting of membership prospects and cultivating a strong member referral business.
- Affords assistance with development and execution of special events and activities to engage members and prospective members.
- Engages with members in a professional manner in the Club and at club-sponsored events.
- Executes Club tours and client assessments to determine, recommend and promote appropriate membership options.
- Maintains accurate and up-to-date membership sales tracking and reports.
- Correctly utilizes salesforce CRM, Company Revenue and Dues Tracker to provide proper forecasting for monthly team sales goals.
- Schedules tasks and follows up with prospective members in a timely manner.
- Logs all daily activity related to membership sales.
- Properly uses Salesforce to organize daily outreach to prospects.
- Prompt and professional follow up with members and prospective members in the club.
- Attends special events and activities to provide sales information and tours.
Requirements
- Minimum of 1-2 years' experience in hospitality industry, customer services, and/or sales.
- Excellent verbal and written communication skills, customer service attitude and abilities.
- Detail-oriented, well-organized and the ability to meet strict deadlines.
- Demonstrated knowledge of Microsoft Office programs such as WORD, EXCEL, and OUTLOOK are essential.
- Demonstrated knowledge of Salesforce/Service Cloud applications highly preferred.
Qualifications
- Associate's degree or equivalent accredited degree or professional certification, Bachelors of Arts or Science is desirable.
- Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Skills & Knowledge
- Policies and Regulations -- Knowledge of company polices.
- Sales and Marketing -- Knowledge of principles and methods for showing, promoting, and selling services.
- Member Experience -- Knowledge of the member requests around membership changes: downgrades, upgrades, leave of absence.
Other Job Functions
- Ability to regularly work monthly "close-out" dates (generally mid-month and end of month).
- Flexibility in work schedule, as job may require day and evening shifts, weekends, and holidays.
Definition of Success
- Consistently achieves membership and financial goals.
- Improves member retention, satisfaction, and membership trajectory.
- Bring new ideas and ways of working.
- Make a material impact on membership growth and core business metrics.
- Communicate and collaborate collectively with the Member Service Team and Campus Leadership Team.
- Respect and uphold peer accountability with all team members.
Working Conditions/ Physical Requirements
- The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
- The position deals with outside personnel such as prospective members and members on a regular basis with contact in various forms such as in person, phone, and email.
- The location of the position is primarily indoors. Position may occasionally require transition to outdoor environment. However, extreme environmental conditions do not exist.
- It is sometimes necessary to deal with unpleasant or angry people with the need to problem solve difficult situations.
- It is necessary to adapt to a frequently changing environment.
- Sitting and standing is as needed.
- Ability to give club tours if properties up to 300,000 square feet.