Member Engagement Manager
for each section heading. Use - for lists. Use
for prose.
We need to preserve all substantive information, not invent or summarize away detail. Remove boilerplate etc. The posting includes a lot of text; we need to format it.
We need to decide how to split into sections: About the role (the initial paragraph(s) describing role). Responsibilities (What You'll Do). Requirements/Qualifications/Skills (About You). Possibly we could separate Requirements, Qualifications, Skills but the instruction says prefer few substantive sections over many thin ones. So we could combine them into one "About You" section covering requirements, qualifications, skills. Or we could split into Requirements and Qualifications if there is distinct content. The About You section includes two paths (A and B) and what both paths need, plus nice to have. That's a mix of requirements, qualifications, skills. Could be one section.
We must not include headings with filler. So we will output:
About the role
... (the About the Role paragraph(s) ... )
Responsibilities
... (What You'll Do bullet points) ... maybe we need to convert bullet list to
- ...
. The responsibilities are a list of bullet points: Own the member content journeys, Build and continuously improve..., Design the journey..., Deliver a strong v1..., Ramp deep..., Partner..., Become the owner..., Know when..., Ground every decision..., Test, measure..., Support client-facing proof...
We need to preserve all substantive information. So we should turn each bullet into - . The bullet points have sub-bullets? Let's parse.
"What You'll Do" section:
Own the member content journeys
Build and continuously improve the pathways that drive our highest-value member outcomes — quality measure gap closure, condition-specific clinical journeys, redetermination and coverage continuity, benefit activation, onboarding.
Design the journey itself, not just the copy: who enters, what triggers each step, what channel it lands on, how it branches by segment, and when it stops.
Deliver a strong v1 of all RHTP basic content (starting with Louisiana) and revamp premium content for in-market programs.
Build for reuse from day one — a pathway should adapt to a new state or client, not be rewritten for one.
Ramp deep on our quality strategy
Learn (or bring) working fluency in Medicare and Medicaid quality: HEDIS, Stars, state Medicaid withhold and pay-for-quality programs, DSNP requirements, redetermination cycles.
Translate a measure into a member journey — know which measures Thrive can realistically influence and what a member has to actually do for the measure to close.
Partner with clinical leaders to ground content in guidelines and evidence, and stay inside the compliance and regulatory lines for each state and client.
Become the owner of member voice across every surface
Set the tone, voice, reading level, and cultural framing standards for all member-facing content, and hold the line on them as the surface count grows.
Extend that ownership over time from pathway content into onboarding, in-app, Thrive Assistant, call scripts, and help content — one journey, not eight disconnected ones.
Know when to write the strategic v1 yourself and when to brief a contractor, a clinician, or a model for production volume.
Ground every decision in member reality
Synthesize call sentiment, support tickets, and Amplitude behavior into content decisions.
Run qualitative work directly with members — interviews, listening on calls, working with care teams and community health workers — and let it change the content when it should.
Look for the framing insight, not just the completion rate. Celebratory prenatal messaging that lands beautifully for a planned pregnancy and badly for an unplanned one is the kind of thing we need you to catch.
Test, measure, and iterate
Define the success metric before you build, then check whether you moved it.
Run A/B tests, holdout groups, and cohort comparisons on the highest-leverage pathways, with an always-on cadence rather than one-off experiments.
Get to your own answers in Snowflake, Sigma, or Amplitude where you can, and ask the second-order question rather than accepting the first chart.
Support client-facing proof (roughly 15% of the role)
Member stories and testimonials, outcome narratives for sponsor reviews, and "day in the life of a member" material that helps Growth show what the program actually does.
We need to keep these as list items. Some sentences are long; we can keep them as is.
Now About You section: includes Path A, Path B, What both paths need, Nice to have.
We could format as
- ...
with sub-items? Might be okay to keep as paragraphs. But instruction: Use - for any list of duties/requirements/benefits. So we should treat the requirements as a list. Could break into items: Path A, Path B, What both paths need, Nice to have. Each could be a list item with internal detail.
We'll produce:
About you
- Path A — You've worked inside healthcare ... (details)
- Path B — You've worked directly with members ... (details)
- What both paths need ... (details)
- Nice to have ... (details)
We need to preserve all substantive information; we should not omit any detail. Let's copy the text exactly as given, but ensure no boilerplate.
We need to strip any navigation/cookie/legal etc. The posting didn't have those; it's just the content.
We must not include headings for Benefits, Pay, Schedule because not present.
Now produce HTML fragment.
Check for any repeated lines: The posting includes "About the RoleWe are looking..." Actually there is no space between "About the Role" and "We". We'll treat heading separate.
We'll output:
About the role
We are looking for a Member Engagement Manager to own how Thrive talks to its members — the content journeys that move people to close a gap in care, use a benefit they didn't know they had, or pick up the phone when a care manager calls. This is a healthcare role first and a content role second. Our members are Medicaid, Medicare Advantage, and dual-eligible beneficiaries. The work only lands if you understand what a redetermination notice feels like in someone's mailbox, why a member skips a retinal eye exam, what a PCP visit costs someone in time and transit, and why the same message has to be framed differently for a 24-year-old first-time mother than for a 68-year-old man who has quietly ignored a diabetes flag for two years. We would rather teach you SMS cadence and A/B testing than teach you the population. In year one, you own the content journeys. You will build and rebuild the 10 to 20 member pathways that matter most for Thrive — HEDIS and Stars gap closure, condition-specific clinical pathways, redetermination and continuity of coverage, benefit activation, first-30-days onboarding — and you will be accountable for moving completion and engagement on those pathways, not for shipping content volume. You will get deep in our quality strategy: which measures our clients are graded on, which of those we can actually influence through a device in a member's hand, and what content has to say to make that happen. Longer term, you own the end-to-end member journey. Every word a member sees from Thrive — SMS, push, in-app, the Thrive Assistant, onboarding and welcome materials, IVR and call scripts, check-ins, benefit explainers, help content — across every surface, in every state, for every client. Today that content is fragmented and largely rule-based. Your job is to make it one coherent journey, then make it personalized. You will be the single owner of member voice at Thrive. This role sits in the Product team, reporting to the Head of Product, and works shoulder to shoulder with our clinical leaders, Client Ops, and engineering. You will sit on member calls. You will read support tickets. You will talk to care teams. That is not an extracurricular — it is where the work comes from. We are AI-native and expect you to be. The content system we are building cannot be hand-written message by message, and the people who thrive here use LLMs daily for drafting, research synthesis, journey logic, and prototyping — while knowing exactly where the model's judgment stops and theirs has to start.
Then responsibilities.
We need to ensure we don't miss any sentences.
Let's copy the "What You'll Do" section exactly as given, but we need to convert to list items.
We'll produce:
Responsibilities
- Own the member content journeys
- Build and continuously improve the pathways that drive our highest-value member outcomes — quality measure gap closure, condition-specific clinical journeys, redetermination and coverage continuity, benefit activation, onboarding.
- Design the journey itself, not just the copy: who enters, what triggers each step, what channel it lands on, how it branches by segment, and when it stops.
- Deliver a strong v1 of all RHTP basic content (starting with Louisiana) and revamp premium content for in-market programs.
- Build for reuse from day one — a pathway should adapt to a new state or client, not be rewritten for one.
- Ramp deep on our quality strategy
- Learn (or bring) working fluency in Medicare and Medicaid quality: HEDIS, Stars, state Medicaid withhold and pay-for-quality programs, DSNP requirements, redetermination cycles.
- Translate a measure into a member journey — know which measures Thrive can realistically influence and what a member has to actually do for the measure to close.
- Partner with clinical leaders to ground content in guidelines and evidence, and stay inside the compliance and regulatory lines for each state and client.
- Become the owner of member voice across every surface
- Set the tone, voice, reading level, and cultural framing standards for all member-facing content, and hold the line on them as the surface count grows.
- Extend that ownership over time from pathway content into onboarding, in-app, Thrive Assistant, call scripts, and help content — one journey, not eight disconnected ones.
- Know when to write the strategic v1 yourself and when to brief a contractor, a clinician, or a model for production volume.
- Ground every decision in member reality
- Synthesize call sentiment, support tickets, and Amplitude behavior into content decisions.
- Run qualitative work directly with members — interviews, listening on calls, working with care teams and community health workers — and let it change the content when it should.
- Look for the framing insight, not just the completion rate. Celebratory prenatal messaging that lands beautifully for a planned pregnancy and badly for an unplanned one is the kind of thing we need you to catch.
- Test, measure, and iterate
- Define the success metric before you build, then check whether you moved it.
- Run A/B tests, holdout groups, and cohort comparisons on the highest-leverage pathways, with an always-on cadence rather than one-off experiments.
- Get to your own answers in Snowflake, Sigma, or Amplitude where you can, and ask the second-order
for prose. We need to preserve all substantive information, not invent or summarize away detail. Remove boilerplate etc. The posting includes a lot of text; we need to format it. We need to decide how to split into sections: About the role (the initial paragraph(s) describing role). Responsibilities (What You'll Do). Requirements/Qualifications/Skills (About You). Possibly we could separate Requirements, Qualifications, Skills but the instruction says prefer few substantive sections over many thin ones. So we could combine them into one "About You" section covering requirements, qualifications, skills. Or we could split into Requirements and Qualifications if there is distinct content. The About You section includes two paths (A and B) and what both paths need, plus nice to have. That's a mix of requirements, qualifications, skills. Could be one section. We must not include headings with filler. So we will output:
About the role
... (the About the Role paragraph(s) ... )
Responsibilities
... (What You'll Do bullet points) ... maybe we need to convert bullet list to
- ...
- ...
- for any list of duties/requirements/benefits. So we should treat the requirements as a list. Could break into items: Path A, Path B, What both paths need, Nice to have. Each could be a list item with internal detail.
We'll produce:
About you
- Path A — You've worked inside healthcare ... (details)
- Path B — You've worked directly with members ... (details)
- What both paths need ... (details)
- Nice to have ... (details)
About the role
We are looking for a Member Engagement Manager to own how Thrive talks to its members — the content journeys that move people to close a gap in care, use a benefit they didn't know they had, or pick up the phone when a care manager calls. This is a healthcare role first and a content role second. Our members are Medicaid, Medicare Advantage, and dual-eligible beneficiaries. The work only lands if you understand what a redetermination notice feels like in someone's mailbox, why a member skips a retinal eye exam, what a PCP visit costs someone in time and transit, and why the same message has to be framed differently for a 24-year-old first-time mother than for a 68-year-old man who has quietly ignored a diabetes flag for two years. We would rather teach you SMS cadence and A/B testing than teach you the population. In year one, you own the content journeys. You will build and rebuild the 10 to 20 member pathways that matter most for Thrive — HEDIS and Stars gap closure, condition-specific clinical pathways, redetermination and continuity of coverage, benefit activation, first-30-days onboarding — and you will be accountable for moving completion and engagement on those pathways, not for shipping content volume. You will get deep in our quality strategy: which measures our clients are graded on, which of those we can actually influence through a device in a member's hand, and what content has to say to make that happen. Longer term, you own the end-to-end member journey. Every word a member sees from Thrive — SMS, push, in-app, the Thrive Assistant, onboarding and welcome materials, IVR and call scripts, check-ins, benefit explainers, help content — across every surface, in every state, for every client. Today that content is fragmented and largely rule-based. Your job is to make it one coherent journey, then make it personalized. You will be the single owner of member voice at Thrive. This role sits in the Product team, reporting to the Head of Product, and works shoulder to shoulder with our clinical leaders, Client Ops, and engineering. You will sit on member calls. You will read support tickets. You will talk to care teams. That is not an extracurricular — it is where the work comes from. We are AI-native and expect you to be. The content system we are building cannot be hand-written message by message, and the people who thrive here use LLMs daily for drafting, research synthesis, journey logic, and prototyping — while knowing exactly where the model's judgment stops and theirs has to start.
Then responsibilities. We need to ensure we don't miss any sentences. Let's copy the "What You'll Do" section exactly as given, but we need to convert to list items. We'll produce:Responsibilities
- Own the member content journeys
- Build and continuously improve the pathways that drive our highest-value member outcomes — quality measure gap closure, condition-specific clinical journeys, redetermination and coverage continuity, benefit activation, onboarding.
- Design the journey itself, not just the copy: who enters, what triggers each step, what channel it lands on, how it branches by segment, and when it stops.
- Deliver a strong v1 of all RHTP basic content (starting with Louisiana) and revamp premium content for in-market programs.
- Build for reuse from day one — a pathway should adapt to a new state or client, not be rewritten for one.
- Ramp deep on our quality strategy
- Learn (or bring) working fluency in Medicare and Medicaid quality: HEDIS, Stars, state Medicaid withhold and pay-for-quality programs, DSNP requirements, redetermination cycles.
- Translate a measure into a member journey — know which measures Thrive can realistically influence and what a member has to actually do for the measure to close.
- Partner with clinical leaders to ground content in guidelines and evidence, and stay inside the compliance and regulatory lines for each state and client.
- Become the owner of member voice across every surface
- Set the tone, voice, reading level, and cultural framing standards for all member-facing content, and hold the line on them as the surface count grows.
- Extend that ownership over time from pathway content into onboarding, in-app, Thrive Assistant, call scripts, and help content — one journey, not eight disconnected ones.
- Know when to write the strategic v1 yourself and when to brief a contractor, a clinician, or a model for production volume.
- Ground every decision in member reality
- Synthesize call sentiment, support tickets, and Amplitude behavior into content decisions.
- Run qualitative work directly with members — interviews, listening on calls, working with care teams and community health workers — and let it change the content when it should.
- Look for the framing insight, not just the completion rate. Celebratory prenatal messaging that lands beautifully for a planned pregnancy and badly for an unplanned one is the kind of thing we need you to catch.
- Test, measure, and iterate
- Define the success metric before you build, then check whether you moved it.
- Run A/B tests, holdout groups, and cohort comparisons on the highest-leverage pathways, with an always-on cadence rather than one-off experiments.
- Get to your own answers in Snowflake, Sigma, or Amplitude where you can, and ask the second-order