Medical Copywriter

Medical Copywriter USAUnited States (Remote). FTC until end of year 2026 with high possibility of extension. About Greenpark Greenpark is a global, award-winning digital agency specialising in omnichannel search and social. Our raison d’etre is to create amazing content that people and algorithms love. How? Through data-led and performance-driven search and social content to help brands create meaningful connections that impact people's lives. Our unique expertise in Omnichannel Search & Insights, Creative Content and Performance Tech are delivered to our clients via an ad agency and in-house models. We do this for a global client portfolio including Unilever, Campari Group, AIA, Sanofi, Nestle, Lipton, Kimberley Clark, Straumann, Ricola, Globe Telecom, and more. Want the real inside scoop? Our Playbook gives you a peek into how we work, collaborate, and get things done at Greenpark. Check it out here. Our Values As a company, we strive and act together in our ambition to make a positive impact for the people and brands we serve, we do everything with kindness and respect at the core. ‘We Strive’, ‘Acting Together’, ‘With Kindness’ are the values that guide us. About the role This Copywriter should possess an understanding of pharmaceutical marketing and be able to communicate brand objectives to authentically connect with audiences. The Copywriter will need to translate complex details of various therapeutic areas (Oncology, CVRM, RIA, V&I and RDU) and thoroughly understand the products, their scientific position, brand guidelines, and marketing goals to develop digestible promotional content and messaging across channels. This position requires a highly detailed, creative thinker with excellent storytelling abilities, as well as a love for life sciences, research, and annotation. This role will help craft bold and evocative marketing messages, promotional-only training materials, and digital content that engages and influences sales teams, HCPs, and patients and their caregivers. What you’ll do Create and execute innovative and effective content strategies and communication campaigns based on secondary market research and insightsAnalyse available data for a market, competitors, and the needs/preferences of our audience to help our team create relatable and captivating contentEnsure the quality of all externally facing content and adherence to our brand voice, tone, and writing styleEnsure ISI alignment across branded assetsConduct self-reviews and peer audits for compliance and accuracyInterpret creative briefs to develop and produce creativity from concepts through executionMonitor the execution of the established plans and strategiesDecide on content formats and publishing datesManage the creation of editorial calendars and adhere to the proposed timelinesSupport creative teams with feedback and guidance on scientific accuracyResearch and understand the clients’ needs and target audiences, through an online search, review of existing research, and interviews with subject matter expertsWrite original copy and edit content for a range of marketing and communications materials; use references and annotations as neededCollaborate with a team of client service managers, strategists, and creative staff on timelines, allocated resources, and creative executionPresent copy concepts and final deliverables to the internal team, and to the client as needed, and participate in client pitches on occasionRevise copy based on internal and client feedback/directionParticipate in the regulatory responsibilities and requirements to gain asset approvalsMeet established deadlines or provide reasonable notice of special circumstances requiring deadline extensionContribute to process improvement for your role by supporting updates and improvements to existing quality documentation and processes (e.g., SOP documents for Copywriters, reference management documents) to ensure quality in delivery and up-to-date standards About you Minimum 7+ years’ experience in a fast-paced, high-volume environment in promotional content development for pharma industry (pharma marketing/health care advertising/sales/ copywriting)Hold a degree/diploma in health science (medicine/pharma/biology/biosciences etc) AND/OR a degree/diploma in communications with experience of copywriting for pharma promotional marketing. Any additional marketing degree/certification/diploma will be a plusHave experience with print + digital assets in pharma marketing. Experience with global brands will be a plusUnderstand and ensure compliance with FDA regulations, Fair Balance standards, and local legislationHave hands-on experience with MLR/PRC review workflowsHave experience with Veeva PromoMats submissions, linking, and anchoring processesHave experience using Generative AI tools (e.g., Jasper AI) for content creation and optimization, with the ability to review, validate, and refine AI-generated content using human editorial judgmentDevelop copy and concept for marketing materialsUse storytelling skills to create engaging assetsUnderstand and internalize brand guidelines and strategy, to implement the same in developing collaterals for the clientWork closely and flexibly with design, brand, production, digital, and product teams to deliver strategic initiativesContribute to cross-channel creative ideation/campaign developmentEstablish and maintain the highest possible standards of promotional contentMaintain up-to-date knowledge of client-related industry trendsStay updated on appropriate style guidelines (including AMA style) and brand voice for consistency in messagingUnderstand and follow regulatory standards and requirements for successful submissionsFollow best practices for annotationsIdentify copyrighted material that requires permission for reproduction; process permission request when requiredEffectively use company project management and communication softwareAttend kick-off, status, and other job-related meetingsIncorporate client feedback and collaborate with the team to addressYou are a Data-driven storyteller that is capable of synthesizing complex concepts into engaging narratives that deliver real value to customers (HCP’s & Patients) and position the brands superiorityCommunicate effectively, including active listening and taking directionManage complexity and recognize when to ask questionsShow resourcefulness, particularly with knowledge application and problem-solvingShow customer focus, mainly by learning how to anticipate customer needsEnsure accountability, by following through and taking responsibilityHave strong skills in time management, prioritizing, and organizing, with attention to detail and ability to adhere to deadlinesHave exceptional writing and research skillsHave the ability to work independently and with a team to meet deadlinesHave excellent organizational skills and multitasking abilityYou live & breathe Greenpark’s core values ‘We Strive’, ‘Acting Together’, ‘With Kindness’ –championing openness, respect, innovation, and teamwork – so that every interaction, both internally and externally, reflects our commitment to our values How we’ll support you 25 days of holidays + US bank holidays and your birthday offChristmas Closure - (extra days on top of your holiday allowance) A monthly entertainment subscription paid by the company (e.g. Amazon Prime, Netflix, Spotify, etc) Access to VDU Eye Tests and Employee Assistance Programme (EAP)Participate in wellness and peer recognition initiatives (e.g. On The Spot Awards and Value Champion Awards)LinkedIn Learning – Access to a leading online learning platform, which offers a wide variety of courses including business, creative and technical skillsSocial Events – Join us for our major annual social events: Spring, Summer, Halloween and Christmas parties, plus many other ad-hoc eventsWFA policy – work from abroad for up to 4 weeks per yearYearly Calm subscription At Greenpark, we believe the best ideas come from the widest range of perspectives. We welcome and celebrate every background, identity, and experience across our global workforce. By fostering a culture of respect, inclusivity, and collaboration, we’re committed to ensuring everyone’s voice is heard and everyone can thrive.All applications shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status or any other protected characteristics.