Media Relations Associate (Remote)
GiveDirectly · Buffalo-Niagara Falls Area · 2 days ago
RemoteRemoteWriting$75k/yrFull-time
Role Overview
This role supports our overall strategy by growing awareness of cash as an effective aid intervention and generating interest from catalytic donors.
Responsibilities
- Pitch GiveDirectly programs and research to key media and thought leaders
- Build and manage relationships with journalists, editors, producers, and thought leaders
- Track from pitch to placement
- Research the background of traditional and new media reporters and surrogates
- Conduct ongoing research on media outlets consumed by donors and targets
- Read key newsletters, verticals, and media sources regularly
- Build AI tools that make media monitoring scalable and fast
- Log, monitor, and analyze coverage in Airtable
- Manage the media and outreach pipeline in Salesforce
- Provide support to the team’s AI and automation toolkit
Qualifications & Experience
- 2-5 years of experience in media relations, PR, communications, journalism or related fields
- Compelling experience at desk research
- Strong familiarity with traditional and non-traditional media and content creators in the United States
- Exceptional project management skills
- Excellent verbal and written skills
- Familiarity with Substack, podcast, and YouTube
- Familiarity with traditional and new media in European and Middle Eastern markets