Media Executive

About the role

The Fundamental Group is a marketing technology group specializing in clients within the Asset Management and Higher Education sectors. We aim to become a leading specialist through the use of advanced technologies, including proprietary performance marketing technologies and reporting platforms, in-house programmatic solutions, and a research team.

Responsibilities

• Implementation of integrated advertising campaigns (all media, online and offline).
• Aid in project management, ensuring timelines and deliverables are met.
• Understand campaign data and monitor key performance metrics, optimizing campaigns based on data-driven insights.
• Develop a core understanding of the target audience's character, purchasing, and media habits.
• Attend client meetings to understand advertising strategy and target audience.
• Build and nurture strong relationships with industry partners such as publishers, media vendors, and creative agencies.
• Collaborate with the team on the creation of media plans, including selecting appropriate channels, estimating budgets, and negotiating advertising rates.
• Prepare competitive data overview, analysis, and presentations.
• Maintain and update clients on the effectiveness of campaigns.

Requirements

• Experience working in a similar media buying/planning role or relevant advertising industry experience.
• An interest and passion in analyzing campaigns and pushing for the best outcomes.
• Knowledge of all forms of traditional media, with a deep expertise in digital media preferred.
• Awareness of media trends and a flair for business and commerce.
• Resourcefulness and creativity, recognizing good media opportunities and developing new ideas/concepts.
• Confidence in presenting, with good written and spoken communication skills.
• Proficiency in Microsoft and Google Suite, specifically Excel.

Qualifications

• Eagerness to work alongside a range of people and as an integral part of a team.
• Excellent negotiation and interpersonal skills, persuasive and diplomatic.
• Demonstrated ability to make sensible, intelligent decisions in difficult and deadline-driven situations.
• A passionate approach to tasks with a can-do attitude, committed to upholding professional standards while being flexible and self-motivated.

Benefits

• Supportive, friendly colleagues who work together to achieve shared goals.
• Competitive salary and a discretionary bonus.
• Healthcare coverage including medical, dental, vision, life cover, and paid parental leave.
• 401k match.
• 16 days of paid time off, separate from holidays and sick time.
• Career growth opportunities: Recognition, rewards, and training/support for advancement.
• A dynamic and innovative work environment within a contemporary, team-focused, and forward-thinking company.

Pay

Salary range: $55,000 - $63,000

Schedule

N/A