Measurement Lead

About the role

Kard is transforming customer loyalty with its rewards-as-a-service API platform. The company empowers partners, including neobanks and financial institutions, to offer tailored rewards based on customers' daily transactions. Backed by $30M from investors, Kard is reshaping the future of customer engagement.

Responsibilities

• Interpret lift measurement test results quickly and codify internal understanding by educating and consulting GTM stakeholders on the results.
• Own high-priority measurement conversations with merchant and issuer partners, translating complex results into clear, credible external narratives tailored to the audience.
• Serve as GTM's trusted advisor on ambiguous, data-intensive customer questions, engaging clearly and credibly with our sophisticated and highly analytical marketing clients.
• Write SQL and work directly in data to investigate performance, validate hypotheses, and support customer and GTM needs.
• Build dashboards, visualizations, and lightweight reporting tools that help GTM and customers successfully pull and interpret results directly.
• Collaborate with Data Science to refine Kard's measurement approach, including experimentation design, incrementality methodology, and reporting frameworks.
• Develop deep fluency in Kard's reporting, product behavior, and business model so you can answer questions with sound judgment—not scripts.
• Identify patterns in recurring measurement questions and improve workflows, tooling, and handoffs between GTM and the data org.
• Surface reporting and tooling gaps to Product and Engineering, representing what the field actually needs.

Desired Skills

• 5–8 years in measurement, analytics, consulting, or partner-facing data roles—ideally in adtech, martech, fintech, or marketplaces.
• Strong fluency in measurement concepts: experimentation, incrementality, attribution, and a clear-eyed view of what different methods can and cannot say.
• Solid SQL skills and comfort working directly in BI tools to build or manipulate dashboards and visualizations.
• Excellent judgment in ambiguous situations—think on your feet and respond calmly to hard questions.
• Ability to communicate complex analytical ideas clearly to both technical and non-technical audiences, including analytically sophisticated external stakeholders.
• A practical, creative problem solver with strong commercial instincts and intellectual honesty.
• Experience partnering closely with revenue teams and helping them win with customers.
• Collaborative and enthusiastic about working across Data Science, Analytics Engineering, Product, and GTM.
• Bachelor's or Master's in Statistics, Economics, Computer Science, or related field.
• U.S. core business hours availability and willingness to travel for company meetings.

Pay

Pay Range: $160,000 - $190,000 USD

Benefits

• Flexible PTO, with a minimum requirement to take one day off a quarter, ten days a year, promoting mental well-being
• Observance of 11 Federal Holidays, plus an additional day each for Black Friday and Christmas Eve (US employees only)
• Health, Dental and Vision Insurance
• 401k with employer match (US employees only)
• Coworking space and WFH setup reimbursement
• Company Offsites two times per year for planning, team-building, and networking