MarTech Consultant
LTM · New York, NY · Yesterday
On-siteConsultingFull-time
Role Description Job Title : MarTech Consultant Location : New York, NY (Onsite – Hybrid) Job Description The MarTech Consultant will serve as a trusted advisor for Marketing Technology and AI Transformation initiatives guiding clients through MarTech strategy platform implementation marketing operations optimization AI Agent evaluation technology procurement governance and adoption to drive measurable business outcomes across customer acquisition engagement retention and revenue growthThe ideal candidate can confidently engage CMOs Marketing Operations leaders and Digital Marketing teams while also working closely with architects developers and data teams to deliver endtoend MarTech transformation programs across CRM Marketing Automation CDP Personalization and Analytics ecosystems Key Responsibilities MarTech Strategy ConsultingAssess client marketing technology landscapes and identify opportunities for transformationDefine MarTech roadmaps aligned with business objectives and customer experience goalsConduct MarTech capability assessments and maturity evaluationsRecommend bestfit technology solutions and integration architecturesSupport digital transformation initiatives across marketing sales and customer experience functionsPlatform Implementation OptimizationLead implementation of marketing automation and CRM platformsSupport campaign setup segmentation personalization and journey orchestrationIntegration Technology ArchitectureDefine endtoend MarTech architectureCollaborate with IT and development teams for system integrationsIntegrate CRM CDP Analytics DAM CMS and Campaign Management platformsEnsure data flow compliance and platform scalabilityAI Agent Strategy EvaluationEvaluate AIpowered marketing agents and copilots for campaign management content generation customer engagement personalization analytics and marketing operationsConduct business case assessments for AI Agent adoption across Marketing Sales and Customer Experience functionsDefine evaluation criteria including Business value and ROI Accuracy and performance Security and compliance Scalability Integration capabilities Cost efficiency and Vendor maturity and roadmapLead Proof of Concept POC and pilot programs for emerging AI Agent technologiesBenchmark AI Agent solutions against existing MarTech capabilities and industry best practicesAI Agent Procurement Vendor ManagementSupport RFP creation vendor evaluation and solution selection processesAssess leading AI Agent platforms to identify the best solutionStakeholder ManagementAct as a trusted advisor to client marketing and business leadersFacilitate discovery workshops and requirementgathering sessionsManage client expectations and project deliverablesConduct user training and change management activities Required Qualifications Bachelors Degree in Marketing Information Technology Business Engineering or related discipline MBA preferred10 Years of Experience in Marketing Technology Marketing Operations CRM or Digital TransformationProven track record in MarTech implementation and optimization programs Other Details Actual compensation within the range will be dependent upon the individual's skills, experience, performance and internal equity. Benefits/perks listed below may vary depending on the nature of your employment with LTIMindtree (“LTIM”): Benefits And Perks Comprehensive Medical Plan Covering Medical, Dental, VisionShort Term and Long-Term Disability Coverage401(k) Plan with Company matchLife InsuranceVacation Time, Sick Leave, Paid HolidaysPaid Paternity and Maternity Leave The range displayed on each job posting reflects the minimum and maximum salary target for the position across all US locations. Within the range, individual pay is determined by work location and job level and additional factors including job-related skills, experience, and relevant education or training. Depending on the position offered, other forms of compensation may be provided as part of overall compensation like an annual performance-based bonus, sales incentive pay and other forms of bonus or variable compensation. Disclaimer: The compensation and benefits information provided herein is accurate as of the date of this posting. LTIMindtree is an equal opportunity employer that is committed to diversity in the workplace. Our employment decisions are made without regard to race, color, creed, religion, sex (including pregnancy, childbirth or related medical conditions), gender identity or expression, national origin, ancestry, age, family-care status, veteran status, marital status, civil union status, domestic partnership status, military service, handicap or disability or history of handicap or disability, genetic information, atypical hereditary cellular or blood trait, union affiliation, affectional or sexual orientation or preference, or any other characteristic protected by applicable federal, state, or local law, except where such considerations are bona fide occupational qualifications permitted by law.