Marketing Sr. Analytics Partner

Purpose

We are driven to do more. More for our customers and the financial professionals who offer our products. If you are driven to do more and love the challenge of pursuing more, Athene is your kind of company. You will find we offer more than the basics to create an inclusive and dynamic work environment at our various locations.

Accountabilities

• Manage, analyze, and maintain marketing data, audience segments, and campaign lists that support targeted email, direct mail, digital advertising, events, and other marketing initiatives.
• Partner with cross-functional stakeholders to define audience requirements, recommend segmentation strategies, and ensure campaign data quality, governance, and compliance with distribution partner preferences.
• Perform data analysis to identify trends, solve complex data challenges, and generate insights that improve campaign performance and marketing effectiveness.
• Develop and maintain documentation, including marketing data dictionaries, process documentation, and governance standards to support scalable operations.
• Support reporting and performance analysis across digital marketing initiatives using data visualization and business intelligence tools while identifying opportunities for process automation and continuous improvement.
• Leverage AI-enabled tools and advanced analytics to enhance data preparation, audience development, reporting efficiency, and marketing decision-making while maintaining appropriate governance and data integrity.

Qualifications and Experience

• 4+ years of relevant experience in marketing analytics, business intelligence, data analytics, campaign analytics, database marketing, or related analytical experience.
• Experience working with relational databases, SQL, data mining, and integrating data from multiple sources to support business and marketing decisions.
• Experience with Tableau, Power BI, or other data visualization tools, along with marketing analytics platforms such as Google Analytics, CRM, CDP, and digital media performance reporting.
• Advanced Microsoft Excel skills with demonstrated analytical, critical thinking, problem-solving, organizational, and project management capabilities.
• Experience leveraging AI tools such as ChatGPT, Claude, Copilot, or similar technologies to improve analytics workflows, reporting, process efficiency, and insight generation.
• Bachelor's degree in Statistics, Mathematics, Data Analytics, Finance, Economics, Business, or a related field, or equivalent combination of education and relevant professional experience.