Marketing Specialist I - 9205049435631_1
Calgon Carbon Corporation · Moon, PA · 1 wk ago
Full-time
Duties and Responsibilities
- Support the planning, execution, tracking, and reporting of marketing campaigns that build product awareness, reinforce key messaging, and generate leads for the Drinking Water Solutions business line
- Absorb with marketing activities that engage customers, including webinars, blogs, conferences, social media posts, email campaigns, and videos
- Cook up with outside vendors regarding marketing collateral and other assigned marketing projects
- Conduct market research to help identify trends, customer needs, and competitive activity
- Track and share relevant regulatory updates with the team
- Work with sales, product management, engineering, R&D, field services, communications, and other teams to help turn product information, service details, and data into clear marketing materials and sales tools such as presentations, data sheets, FAQs, brochures, one-pagers, guides, and advertisements
- Create, edit, and update marketing content and technical support materials, including case studies, tech notes, and other collateral, to clearly explain product features and benefits
- Maintain a watch on marketing metrics and report on plans and advertising activities
Qualifications
- Bachelor’s degree in Marketing, Communications, Business Administration, or related field
- Minimum of 2 years of experience in marketing, preferably in a B2B environment
- Strong understanding of digital marketing strategies and tools
- Excellent written and verbal communication skills
- Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint
- Experience with CRM systems is a plus
Skills
- Marketing strategy and execution
- Market research and analysis
- Collaboration and teamwork
- Project management
- Technical writing and editing
- Customer engagement and relationship building
Benefits
- Medical, dental, prescription & vision insurance
- HSA & retirement savings (401k) with generous company match
- Incentive/bonus plans
- Competitive pay
- Dress for your day policy
- Hybrid schedules
- Paid time off (vacation starting at 3 weeks)
- Tuition reimbursement
- Wellness programs
- Fun events
- Learning & development opportunities
Pay
Competitive salary based on experience and qualifications
Schedule
Mondays - Fridays, 9:00 AM - 5:00 PM, 40 Hrs / Wk